#A72D97#A72D97

#A72D97 is a mid, vivid purple. Relative luminance 0.123; OKLCH L 52.3% C 0.195 H 333.9°. Best body text is #FFFFFF at 6.06:1 contrast (WCAG AA passes).

Color values

HEX	#A72D97
RGB	rgb(167, 45, 151)
HSL	hsl(308, 58%, 42%)
HSV	hsv(308, 73%, 65%)
CMYK	cmyk(0%, 73.1%, 9.6%, 34.5%)
CIE-LAB	lab(41.73, 60.27, -31.28)
CIE-LCH	lch(41.73, 67.90, 332.57°)
OKLab	oklab(52.34% 0.1747 -0.0856)
OKLCH	oklch(52.34% 0.195 333.9)
XYZ	xyz(22.4608, 12.3285, 30.4689)
Luminance	0.1233 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72D97 #2DA73D

analogous

#7A2DA7 #A72D97 #A72D5A

triadic

#A72D97 #97A72D #2D97A7

tetradic

#A72D97 #A77A2D #2DA73D #2D5AA7

square

#A72D97 #A77A2D #2DA73D #2D5AA7

split-complementary

#A72D97 #5AA72D #2DA77A

monochromatic

#471340 #77206B #A72D97 #CD44BB #DA75CC

Accessibility & contrast

On white

6.06

#A72D97 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.47

#A72D97 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72D97

6.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72D97	#FFFFFF	#000000	##FFFFFF
##A72D97	1.00	6.06	3.47	6.06
#FFFFFF	6.06	1.00	21.00	1.00
#000000	3.47	21.00	1.00	21.00
##FFFFFF	6.06	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A579A

Deuteranopia (green-blind)

#566994

Tritanopia (blue-blind)

#AF385F

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #a72d97;
/* rgb */ color: rgb(167, 45, 151);
/* oklch */ color: oklch(52.3% 0.195 333.9);

Tailwind

colors: {
  custom: {
    50: '#c572b6',
    500: '#a72d97',
    950: '#000000',
  },
}

SCSS

$custom: #a72d97;
$custom-light: #c572b6;
$custom-dark: #000000;

JSON

{
  "hex": "#a72d97",
  "rgb": {
    "r": 167,
    "g": 45,
    "b": 151
  },
  "hsl": {
    "h": 307.869,
    "s": 57.547,
    "l": 41.569
  },
  "oklch": {
    "l": 0.5234,
    "c": 0.1946,
    "h": 333.9
  },
  "luminance": 0.12327
}

Semantic roles & 50–950 ramp

primary

#A72D97

secondary

#6EC179

accent

#E15B47

background

#FCF7FB

surface

#F8EDF6

border

#D1C8D0

text

#130911

muted

#827B80

Preview Lab

Preview with #A72D97

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →