#A72CB0#A72CB0

#A72CB0 is a mid, highly saturated purple. Relative luminance 0.132; OKLCH L 53.7% C 0.215 H 325.0°. Best body text is #FFFFFF at 5.78:1 contrast (WCAG AA passes).

Color values

HEX	#A72CB0
RGB	rgb(167, 44, 176)
HSL	hsl(296, 60%, 43%)
HSV	hsv(296, 75%, 69%)
CMYK	cmyk(5.1%, 75%, 0%, 31%)
CIE-LAB	lab(42.99, 64.68, -44.23)
CIE-LCH	lch(42.99, 78.35, 325.63°)
OKLab	oklab(53.69% 0.176 -0.1232)
OKLCH	oklch(53.69% 0.215 325)
XYZ	xyz(24.6729, 13.1531, 42.3051)
Luminance	0.1315 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72CB0 #35B02C

analogous

#652CB0 #A72CB0 #B02C77

triadic

#A72CB0 #B0A72C #2CB0A7

tetradic

#A72CB0 #B0652C #35B02C #2C77B0

square

#A72CB0 #B0652C #35B02C #2C77B0

split-complementary

#A72CB0 #77B02C #2CB065

monochromatic

#4A144E #79207F #A72CB0 #C848D1 #D779DD

Accessibility & contrast

On white

5.78

#A72CB0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.63

#A72CB0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72CB0

5.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72CB0	#FFFFFF	#000000	##FFFFFF
##A72CB0	1.00	5.78	3.63	5.78
#FFFFFF	5.78	1.00	21.00	1.00
#000000	3.63	21.00	1.00	21.00
##FFFFFF	5.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CB4

Deuteranopia (green-blind)

#486BAD

Tritanopia (blue-blind)

#AB446C

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #a72cb0;
/* rgb */ color: rgb(167, 44, 176);
/* oklch */ color: oklch(53.7% 0.215 325.0);

Tailwind

colors: {
  custom: {
    50: '#c573c8',
    500: '#a72cb0',
    950: '#000000',
  },
}

SCSS

$custom: #a72cb0;
$custom-light: #c573c8;
$custom-dark: #000000;

JSON

{
  "hex": "#a72cb0",
  "rgb": {
    "r": 167,
    "g": 44,
    "b": 176
  },
  "hsl": {
    "h": 295.909,
    "s": 60,
    "l": 43.137
  },
  "oklch": {
    "l": 0.53686,
    "c": 0.21481,
    "h": 325
  },
  "luminance": 0.13151
}

Semantic roles & 50–950 ramp

primary

#A72CB0

secondary

#78C672

accent

#E3454F

background

#FCF7FC

surface

#F8EDF8

border

#D1C8D1

text

#130913

muted

#827B82

Preview Lab

Preview with #A72CB0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →