#A72C73#A72C73

#A72C73 is a mid, vivid pink. Relative luminance 0.113; OKLCH L 50.6% C 0.173 H 349.7°. Best body text is #FFFFFF at 6.46:1 contrast (WCAG AA passes).

Color values

HEX	#A72C73
RGB	rgb(167, 44, 115)
HSL	hsl(325, 58%, 41%)
HSV	hsv(325, 74%, 65%)
CMYK	cmyk(0%, 73.7%, 31.1%, 34.5%)
CIE-LAB	lab(40.01, 55.64, -11.84)
CIE-LCH	lch(40.01, 56.88, 347.99°)
OKLab	oklab(50.57% 0.1699 -0.0309)
OKLCH	oklch(50.57% 0.173 349.7)
XYZ	xyz(19.9326, 11.2569, 17.3394)
Luminance	0.1125 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72C73 #2CA760

analogous

#9E2CA7 #A72C73 #A72C36

triadic

#A72C73 #73A72C #2C73A7

tetradic

#A72C73 #A79E2C #2CA760 #2C36A7

square

#A72C73 #A79E2C #2CA760 #2C36A7

split-complementary

#A72C73 #36A72C #2CA79E

monochromatic

#461230 #771F52 #A72C73 #CD4393 #DA73AF

Accessibility & contrast

On white

6.46

#A72C73 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.25

#A72C73 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72C73

6.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72C73	#FFFFFF	#000000	##FFFFFF
##A72C73	1.00	6.46	3.25	6.46
#FFFFFF	6.46	1.00	21.00	1.00
#000000	3.25	21.00	1.00	21.00
##FFFFFF	6.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F5075

Deuteranopia (green-blind)

#636670

Tritanopia (blue-blind)

#B3254C

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #a72c73;
/* rgb */ color: rgb(167, 44, 115);
/* oklch */ color: oklch(50.6% 0.173 349.7);

Tailwind

colors: {
  custom: {
    50: '#c5709b',
    500: '#a72c73',
    950: '#000000',
  },
}

SCSS

$custom: #a72c73;
$custom-light: #c5709b;
$custom-dark: #000000;

JSON

{
  "hex": "#a72c73",
  "rgb": {
    "r": 167,
    "g": 44,
    "b": 115
  },
  "hsl": {
    "h": 325.366,
    "s": 58.294,
    "l": 41.373
  },
  "oklch": {
    "l": 0.50567,
    "c": 0.17264,
    "h": 349.7
  },
  "luminance": 0.11255
}

Semantic roles & 50–950 ramp

primary

#A72C73

secondary

#6DC291

accent

#E28846

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#13080E

muted

#827B7E

Preview Lab

Preview with #A72C73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →