#A72C44#A72C44

#A72C44 is a mid, vivid red. Relative luminance 0.104; OKLCH L 49.1% C 0.159 H 14.3°. Best body text is #FFFFFF at 6.80:1 contrast (WCAG AA passes).

Color values

HEX	#A72C44
RGB	rgb(167, 44, 68)
HSL	hsl(348, 58%, 41%)
HSV	hsv(348, 74%, 65%)
CMYK	cmyk(0%, 73.7%, 59.3%, 34.5%)
CIE-LAB	lab(38.62, 51.09, 15.84)
CIE-LCH	lch(38.62, 53.49, 17.22°)
OKLab	oklab(49.08% 0.1536 0.0391)
OKLCH	oklch(49.08% 0.159 14.3)
XYZ	xyz(17.8822, 10.4368, 6.5406)
Luminance	0.1043 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72C44 #2CA78F

analogous

#A72C82 #A72C44 #A7522C

triadic

#A72C44 #44A72C #2C44A7

tetradic

#A72C44 #82A72C #2CA78F #522CA7

square

#A72C44 #82A72C #2CA78F #522CA7

split-complementary

#A72C44 #2CA752 #2C82A7

monochromatic

#46121D #771F30 #A72C44 #CD435E #DA7387

Accessibility & contrast

On white

6.80

#A72C44 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.09

#A72C44 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72C44

6.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72C44	#FFFFFF	#000000	##FFFFFF
##A72C44	1.00	6.80	3.09	6.80
#FFFFFF	6.80	1.00	21.00	1.00
#000000	3.09	21.00	1.00	21.00
##FFFFFF	6.80	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D4B44

Deuteranopia (green-blind)

#6C6441

Tritanopia (blue-blind)

#B70636

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #a72c44;
/* rgb */ color: rgb(167, 44, 68);
/* oklch */ color: oklch(49.1% 0.159 14.3);

Tailwind

colors: {
  custom: {
    50: '#c86f77',
    500: '#a72c44',
    950: '#000000',
  },
}

SCSS

$custom: #a72c44;
$custom-light: #c86f77;
$custom-dark: #000000;

JSON

{
  "hex": "#a72c44",
  "rgb": {
    "r": 167,
    "g": 44,
    "b": 68
  },
  "hsl": {
    "h": 348.293,
    "s": 58.294,
    "l": 41.373
  },
  "oklch": {
    "l": 0.49084,
    "c": 0.15854,
    "h": 14.3
  },
  "luminance": 0.10434
}

Semantic roles & 50–950 ramp

primary

#A72C44

secondary

#6DC2B1

accent

#E2C346

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#140808

muted

#837B7B

Preview Lab

Preview with #A72C44

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →