#A72C1D#A72C1D
#A72C1D is a mid, vivid red. Relative luminance 0.101; OKLCH L 48.5% C 0.162 H 30.6°. Best body text is #FFFFFF at 6.95:1 contrast (WCAG AA passes).
Color values
| HEX | #A72C1D |
|---|---|
| RGB | rgb(167, 44, 29) |
| HSL | hsl(7, 70%, 38%) |
| HSV | hsv(7, 83%, 65%) |
| CMYK | cmyk(0%, 73.7%, 82.6%, 34.5%) |
| CIE-LAB | lab(38.04, 49.13, 38.57) |
| CIE-LCH | lch(38.04, 62.46, 38.13°) |
| OKLab | oklab(48.47% 0.1394 0.0824) |
| OKLCH | oklch(48.47% 0.162 30.6) |
| XYZ | xyz(17.0608, 10.1082, 2.2149) |
| Luminance | 0.1011 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brick
#A03623
ΔE00 2.07
Brownish Red
#9E3623
ΔE00 2.32
Firebrick
#B22222
ΔE00 3.16
Darkish Red
#A90308
ΔE00 3.87
Brown
#A52A2A
ΔE00 4.27
Burnt Red
#9F2305
ΔE00 4.34
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A72C1D #1D98A7
analogous
#A71D53 #A72C1D #A7711D
triadic
#A72C1D #1DA72C #2C1DA7
tetradic
#A72C1D #53A71D #1D98A7 #711DA7
square
#A72C1D #53A71D #1D98A7 #711DA7
split-complementary
#A72C1D #1DA771 #1D53A7
monochromatic
#3F110B #731E14 #A72C1D #DA3B28 #E36A5C
Accessibility & contrast
On white
6.95
#A72C1D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.02
#A72C1D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #A72C1D
6.95:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A72C1D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A72C1D | 1.00 | 6.95 | 3.02 | 6.95 |
| #FFFFFF | 6.95 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.95 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#51481A
Deuteranopia (green-blind)
#706317
Tritanopia (blue-blind)
#B8002A
Achromatopsia (no color)
#595959
Design tokens & code
CSS
--color: #a72c1d; /* rgb */ color: rgb(167, 44, 29); /* oklch */ color: oklch(48.5% 0.162 30.6);
Tailwind
colors: {
custom: {
50: '#ca6e5b',
500: '#a72c1d',
950: '#000000',
},
}SCSS
$custom: #a72c1d; $custom-light: #ca6e5b; $custom-dark: #000000;
JSON
{
"hex": "#a72c1d",
"rgb": {
"r": 167,
"g": 44,
"b": 29
},
"hsl": {
"h": 6.522,
"s": 70.408,
"l": 38.431
},
"oklch": {
"l": 0.48467,
"c": 0.16187,
"h": 30.6
},
"luminance": 0.10106
}Semantic roles & 50–950 ramp
primary
#A72C1D
secondary
#59BBC7
accent
#DAED3B
background
#FDF6F5
surface
#FBECE9
border
#D4C7C5
text
#150804
muted
#837B79