#A72BBD#A72BBD

#A72BBD is a mid, highly saturated purple. Relative luminance 0.136; OKLCH L 54.4% C 0.226 H 321.0°. Best body text is #FFFFFF at 5.64:1 contrast (WCAG AA passes).

Color values

HEX	#A72BBD
RGB	rgb(167, 43, 189)
HSL	hsl(291, 63%, 45%)
HSV	hsv(291, 77%, 74%)
CMYK	cmyk(11.6%, 77.2%, 0%, 25.9%)
CIE-LAB	lab(43.68, 67.26, -50.78)
CIE-LCH	lch(43.68, 84.28, 322.95°)
OKLab	oklab(54.43% 0.1758 -0.1423)
OKLCH	oklch(54.43% 0.226 321)
XYZ	xyz(25.9845, 13.6188, 49.3943)
Luminance	0.1362 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72BBD #41BD2B

analogous

#5E2BBD #A72BBD #BD2B8A

triadic

#A72BBD #BDA72B #2BBDA7

tetradic

#A72BBD #BD5E2B #41BD2B #2B8ABD

square

#A72BBD #BD5E2B #41BD2B #2B8ABD

split-complementary

#A72BBD #8ABD2B #2BBD5E

monochromatic

#4F1459 #7B208B #A72BBD #C24ED7 #D380E2

Accessibility & contrast

On white

5.64

#A72BBD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#A72BBD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72BBD

5.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72BBD	#FFFFFF	#000000	##FFFFFF
##A72BBD	1.00	5.64	3.72	5.64
#FFFFFF	5.64	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005FC1

Deuteranopia (green-blind)

#3D6CBA

Tritanopia (blue-blind)

#A84974

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #a72bbd;
/* rgb */ color: rgb(167, 43, 189);
/* oklch */ color: oklch(54.4% 0.226 321.0);

Tailwind

colors: {
  custom: {
    50: '#c573d2',
    500: '#a72bbd',
    950: '#000000',
  },
}

SCSS

$custom: #a72bbd;
$custom-light: #c573d2;
$custom-dark: #000000;

JSON

{
  "hex": "#a72bbd",
  "rgb": {
    "r": 167,
    "g": 43,
    "b": 189
  },
  "hsl": {
    "h": 290.959,
    "s": 62.931,
    "l": 45.49
  },
  "oklch": {
    "l": 0.5443,
    "c": 0.2262,
    "h": 321
  },
  "luminance": 0.13617
}

Semantic roles & 50–950 ramp

primary

#A72BBD

secondary

#85CB79

accent

#E6425B

background

#FCF7FC

surface

#F9EDF9

border

#D2C8D2

text

#130914

muted

#827B82

Preview Lab

Preview with #A72BBD

Body copy rendered with the generated semantic roles for this colour.

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