#A72BA4#A72BA4

#A72BA4 is a mid, highly saturated purple. Relative luminance 0.126; OKLCH L 52.9% C 0.206 H 329.1°. Best body text is #FFFFFF at 5.96:1 contrast (WCAG AA passes).

Color values

HEX	#A72BA4
RGB	rgb(167, 43, 164)
HSL	hsl(301, 59%, 41%)
HSV	hsv(301, 74%, 65%)
CMYK	cmyk(0%, 74.3%, 1.8%, 34.5%)
CIE-LAB	lab(42.19, 62.99, -38.36)
CIE-LCH	lch(42.19, 73.75, 328.66°)
OKLab	oklab(52.89% 0.1772 -0.1061)
OKLCH	oklch(52.89% 0.207 329.1)
XYZ	xyz(23.5009, 12.6254, 36.3139)
Luminance	0.1262 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72BA4 #2BA72E

analogous

#6C2BA7 #A72BA4 #A72B66

triadic

#A72BA4 #A4A72B #2BA4A7

tetradic

#A72BA4 #A76C2B #2BA72E #2B66A7

square

#A72BA4 #A76C2B #2BA72E #2B66A7

split-complementary

#A72BA4 #66A72B #2BA76C

monochromatic

#461244 #761E74 #A72BA4 #CE41CB #DB72D8

Accessibility & contrast

On white

5.96

#A72BA4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.52

#A72BA4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72BA4

5.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72BA4	#FFFFFF	#000000	##FFFFFF
##A72BA4	1.00	5.96	3.52	5.96
#FFFFFF	5.96	1.00	21.00	1.00
#000000	3.52	21.00	1.00	21.00
##FFFFFF	5.96	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1659A7

Deuteranopia (green-blind)

#4F69A1

Tritanopia (blue-blind)

#AD3D65

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #a72ba4;
/* rgb */ color: rgb(167, 43, 164);
/* oklch */ color: oklch(52.9% 0.206 329.1);

Tailwind

colors: {
  custom: {
    50: '#c572bf',
    500: '#a72ba4',
    950: '#000000',
  },
}

SCSS

$custom: #a72ba4;
$custom-light: #c572bf;
$custom-dark: #000000;

JSON

{
  "hex": "#a72ba4",
  "rgb": {
    "r": 167,
    "g": 43,
    "b": 164
  },
  "hsl": {
    "h": 301.452,
    "s": 59.048,
    "l": 41.176
  },
  "oklch": {
    "l": 0.52894,
    "c": 0.2065,
    "h": 329.1
  },
  "luminance": 0.12624
}

Semantic roles & 50–950 ramp

primary

#A72BA4

secondary

#6CC26E

accent

#E24946

background

#FCF7FB

surface

#F8EDF7

border

#D1C8D0

text

#130912

muted

#827B81

Preview Lab

Preview with #A72BA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →