#A72AC7#A72AC7

#A72AC7 is a mid, highly saturated purple. Relative luminance 0.140; OKLCH L 55.0% C 0.235 H 318.2°. Best body text is #FFFFFF at 5.53:1 contrast (WCAG AA passes).

Color values

HEX	#A72AC7
RGB	rgb(167, 42, 199)
HSL	hsl(288, 65%, 47%)
HSV	hsv(288, 79%, 78%)
CMYK	cmyk(16.1%, 78.9%, 0%, 22%)
CIE-LAB	lab(44.23, 69.37, -55.73)
CIE-LCH	lch(44.23, 88.98, 321.23°)
OKLab	oklab(55.02% 0.1753 -0.1568)
OKLCH	oklch(55.02% 0.235 318.2)
XYZ	xyz(27.0717, 13.9962, 55.2973)
Luminance	0.1399 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72AC7 #4AC72A

analogous

#592AC7 #A72AC7 #C72A98

triadic

#A72AC7 #C7A72A #2AC7A7

tetradic

#A72AC7 #C7592A #4AC72A #2A98C7

square

#A72AC7 #C7592A #4AC72A #2A98C7

split-complementary

#A72AC7 #98C72A #2AC759

monochromatic

#521562 #7D1F94 #A72AC7 #BF53DB #D286E5

Accessibility & contrast

On white

5.53

#A72AC7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.80

#A72AC7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72AC7

5.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72AC7	#FFFFFF	#000000	##FFFFFF
##A72AC7	1.00	5.53	3.80	5.53
#FFFFFF	5.53	1.00	21.00	1.00
#000000	3.80	21.00	1.00	21.00
##FFFFFF	5.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0061CB

Deuteranopia (green-blind)

#326CC4

Tritanopia (blue-blind)

#A64E79

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #a72ac7;
/* rgb */ color: rgb(167, 42, 199);
/* oklch */ color: oklch(55.0% 0.235 318.2);

Tailwind

colors: {
  custom: {
    50: '#c673d9',
    500: '#a72ac7',
    950: '#000000',
  },
}

SCSS

$custom: #a72ac7;
$custom-light: #c673d9;
$custom-dark: #000000;

JSON

{
  "hex": "#a72ac7",
  "rgb": {
    "r": 167,
    "g": 42,
    "b": 199
  },
  "hsl": {
    "h": 287.771,
    "s": 65.145,
    "l": 47.255
  },
  "oklch": {
    "l": 0.55022,
    "c": 0.23524,
    "h": 318.2
  },
  "luminance": 0.13995
}

Semantic roles & 50–950 ramp

primary

#A72AC7

secondary

#8ECF7E

accent

#E84062

background

#FCF7FD

surface

#F9EDFB

border

#D2C8D4

text

#140915

muted

#827B83

Preview Lab

Preview with #A72AC7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →