#A72944#A72944

#A72944 is a mid, vivid red. Relative luminance 0.102; OKLCH L 48.8% C 0.162 H 13.6°. Best body text is #FFFFFF at 6.90:1 contrast (WCAG AA passes).

Color values

HEX#A72944
RGBrgb(167, 41, 68)
HSLhsl(347, 61%, 41%)
HSVhsv(347, 75%, 65%)
CMYKcmyk(0%, 75.4%, 59.3%, 34.5%)
CIE-LABlab(38.24, 52.15, 15.33)
CIE-LCHlch(38.24, 54.35, 16.38°)
OKLaboklab(48.8% 0.157 0.0379)
OKLCHoklch(48.8% 0.162 13.6)
XYZxyz(17.7744, 10.2213, 6.5047)
Luminance0.1022 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#A72944 #29A78C
analogous
#A72983 #A72944 #A74D29
triadic
#A72944 #44A729 #2944A7
tetradic
#A72944 #83A729 #29A78C #4D29A7
square
#A72944 #83A729 #29A78C #4D29A7
split-complementary
#A72944 #29A74D #2983A7
monochromatic
#45111C #761D30 #A72944 #D03E5D #DC6F86

Accessibility & contrast

On white

6.90
#A72944 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.04
#A72944 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72944
6.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##A72944#FFFFFF#000000##FFFFFF
##A729441.006.903.046.90
#FFFFFF6.901.0021.001.00
#0000003.0421.001.0021.00
##FFFFFF6.901.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4B4944
Deuteranopia (green-blind)
#6B6341
Tritanopia (blue-blind)
#B70034
Achromatopsia (no color)
#5A5A5A

Design tokens & code

CSS
--color: #a72944;
/* rgb */ color: rgb(167, 41, 68);
/* oklch */ color: oklch(48.8% 0.162 13.6);
Tailwind
colors: {
  custom: {
    50: '#c86e77',
    500: '#a72944',
    950: '#000000',
  },
}
SCSS
$custom: #a72944;
$custom-light: #c86e77;
$custom-dark: #000000;
JSON
{
  "hex": "#a72944",
  "rgb": {
    "r": 167,
    "g": 41,
    "b": 68
  },
  "hsl": {
    "h": 347.143,
    "s": 60.577,
    "l": 40.784
  },
  "oklch": {
    "l": 0.48804,
    "c": 0.16154,
    "h": 13.6
  },
  "luminance": 0.10219
}

Semantic roles & 50–950 ramp

primary
#A72944
secondary
#69C2AF
accent
#E4C244
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#140808
muted
#837B7B

Preview Lab

Preview with #A72944

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#A72944 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva