#A72941#A72941
#A72941 is a mid, vivid red. Relative luminance 0.102; OKLCH L 48.7% C 0.161 H 15.1°. Best body text is #FFFFFF at 6.92:1 contrast (WCAG AA passes).
Color values
| HEX | #A72941 |
|---|---|
| RGB | rgb(167, 41, 65) |
| HSL | hsl(349, 61%, 41%) |
| HSV | hsv(349, 75%, 65%) |
| CMYK | cmyk(0%, 75.4%, 61.1%, 34.5%) |
| CIE-LAB | lab(38.17, 51.94, 17.15) |
| CIE-LCH | lch(38.17, 54.70, 18.27°) |
| OKLab | oklab(48.74% 0.1558 0.042) |
| OKLCH | oklch(48.74% 0.161 15.1) |
| XYZ | xyz(17.6852, 10.1856, 6.0348) |
| Luminance | 0.1018 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 2.44
Rose Red
#BE013C
ΔE00 4.38
Cranberry
#9E003A
ΔE00 4.95
Raspberry (survey)
#B00149
ΔE00 5.06
Purplish Red
#B0054B
ΔE00 5.34
Ruby
#CA0147
ΔE00 6.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A72941 #29A78F
analogous
#A72980 #A72941 #A75029
triadic
#A72941 #41A729 #2941A7
tetradic
#A72941 #80A729 #29A78F #5029A7
square
#A72941 #80A729 #29A78F #5029A7
split-complementary
#A72941 #29A750 #2980A7
monochromatic
#45111B #761D2E #A72941 #D03E59 #DC6F84
Accessibility & contrast
On white
6.92
#A72941 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.04
#A72941 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #A72941
6.92:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A72941 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A72941 | 1.00 | 6.92 | 3.04 | 6.92 |
| #FFFFFF | 6.92 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.92 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C4941
Deuteranopia (green-blind)
#6C633E
Tritanopia (blue-blind)
#B70033
Achromatopsia (no color)
#5A5A5A
Design tokens & code
CSS
--color: #a72941; /* rgb */ color: rgb(167, 41, 65); /* oklch */ color: oklch(48.7% 0.161 15.1);
Tailwind
colors: {
custom: {
50: '#c86e75',
500: '#a72941',
950: '#000000',
},
}SCSS
$custom: #a72941; $custom-light: #c86e75; $custom-dark: #000000;
JSON
{
"hex": "#a72941",
"rgb": {
"r": 167,
"g": 41,
"b": 65
},
"hsl": {
"h": 348.571,
"s": 60.577,
"l": 40.784
},
"oklch": {
"l": 0.48736,
"c": 0.16137,
"h": 15.1
},
"luminance": 0.10183
}Semantic roles & 50–950 ramp
primary
#A72941
secondary
#69C2B1
accent
#E4C544
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#140808
muted
#837B7B