#A72696#A72696

#A72696 is a mid, highly saturated purple. Relative luminance 0.118; OKLCH L 51.7% C 0.201 H 334.2°. Best body text is #FFFFFF at 6.25:1 contrast (WCAG AA passes).

Color values

HEX	#A72696
RGB	rgb(167, 38, 150)
HSL	hsl(308, 63%, 40%)
HSV	hsv(308, 77%, 65%)
CMYK	cmyk(0%, 77.2%, 10.2%, 34.5%)
CIE-LAB	lab(40.91, 62.34, -31.97)
CIE-LCH	lch(40.91, 70.06, 332.85°)
OKLab	oklab(51.73% 0.1812 -0.0876)
OKLCH	oklch(51.73% 0.201 334.2)
XYZ	xyz(22.1347, 11.8057, 29.9612)
Luminance	0.1180 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72696 #26A737

analogous

#7726A7 #A72696 #A72655

triadic

#A72696 #96A726 #2696A7

tetradic

#A72696 #A77726 #26A737 #2655A7

square

#A72696 #A77726 #26A737 #2655A7

split-complementary

#A72696 #55A726 #26A777

monochromatic

#430F3C #751B69 #A72696 #D238BE #DD6ACE

Accessibility & contrast

On white

6.25

#A72696 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.36

#A72696 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72696

6.25:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72696	#FFFFFF	#000000	##FFFFFF
##A72696	1.00	6.25	3.36	6.25
#FFFFFF	6.25	1.00	21.00	1.00
#000000	3.36	21.00	1.00	21.00
##FFFFFF	6.25	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#235599

Deuteranopia (green-blind)

#546793

Tritanopia (blue-blind)

#AF335C

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #a72696;
/* rgb */ color: rgb(167, 38, 150);
/* oklch */ color: oklch(51.7% 0.201 334.2);

Tailwind

colors: {
  custom: {
    50: '#c56fb5',
    500: '#a72696',
    950: '#000000',
  },
}

SCSS

$custom: #a72696;
$custom-light: #c56fb5;
$custom-dark: #000000;

JSON

{
  "hex": "#a72696",
  "rgb": {
    "r": 167,
    "g": 38,
    "b": 150
  },
  "hsl": {
    "h": 307.907,
    "s": 62.927,
    "l": 40.196
  },
  "oklch": {
    "l": 0.51728,
    "c": 0.20127,
    "h": 334.2
  },
  "luminance": 0.11804
}

Semantic roles & 50–950 ramp

primary

#A72696

secondary

#65C372

accent

#E65742

background

#FCF7FB

surface

#F8EDF6

border

#D1C8D0

text

#130811

muted

#827B80

Preview Lab

Preview with #A72696

Body copy rendered with the generated semantic roles for this colour.

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