#A7264D#A7264D
#A7264D is a mid, vivid pink. Relative luminance 0.101; OKLCH L 48.8% C 0.166 H 8.3°. Best body text is #FFFFFF at 6.94:1 contrast (WCAG AA passes).
Color values
| HEX | #A7264D |
|---|---|
| RGB | rgb(167, 38, 77) |
| HSL | hsl(342, 63%, 40%) |
| HSV | hsv(342, 77%, 65%) |
| CMYK | cmyk(0%, 77.2%, 53.9%, 34.5%) |
| CIE-LAB | lab(38.09, 53.82, 9.39) |
| CIE-LCH | lch(38.09, 54.63, 9.90°) |
| OKLab | oklab(48.77% 0.1638 0.024) |
| OKLCH | oklch(48.77% 0.166 8.3) |
| XYZ | xyz(17.9707, 10.1401, 8.0307) |
| Luminance | 0.1014 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 2.47
Raspberry (survey)
#B00149
ΔE00 2.62
Cranberry
#9E003A
ΔE00 4.89
Light Burgundy
#A8415B
ΔE00 4.93
Berry
#990F4B
ΔE00 5.13
Purple Red
#990147
ΔE00 5.40
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A7264D #26A780
analogous
#A7268E #A7264D #A73F26
triadic
#A7264D #4DA726 #264DA7
tetradic
#A7264D #8EA726 #26A780 #3F26A7
square
#A7264D #8EA726 #26A780 #3F26A7
split-complementary
#A7264D #26A73F #268EA7
monochromatic
#430F1F #751B36 #A7264D #D23867 #DD6A8D
Accessibility & contrast
On white
6.94
#A7264D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.03
#A7264D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #A7264D
6.94:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A7264D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A7264D | 1.00 | 6.94 | 3.03 | 6.94 |
| #FFFFFF | 6.94 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.94 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#48494E
Deuteranopia (green-blind)
#69634A
Tritanopia (blue-blind)
#B60037
Achromatopsia (no color)
#5A5A5A
Design tokens & code
CSS
--color: #a7264d; /* rgb */ color: rgb(167, 38, 77); /* oklch */ color: oklch(48.8% 0.166 8.3);
Tailwind
colors: {
custom: {
50: '#c76d7e',
500: '#a7264d',
950: '#000000',
},
}SCSS
$custom: #a7264d; $custom-light: #c76d7e; $custom-dark: #000000;
JSON
{
"hex": "#a7264d",
"rgb": {
"r": 167,
"g": 38,
"b": 77
},
"hsl": {
"h": 341.86,
"s": 62.927,
"l": 40.196
},
"oklch": {
"l": 0.48765,
"c": 0.16553,
"h": 8.3
},
"luminance": 0.10138
}Semantic roles & 50–950 ramp
primary
#A7264D
secondary
#65C3A7
accent
#E6B442
background
#FDF6F7
surface
#FAECEE
border
#D3C7C9
text
#140809
muted
#837A7B