#A7263D#A7263D

#A7263D is a mid, vivid red. Relative luminance 0.099; OKLCH L 48.4% C 0.164 H 16.4°. Best body text is #FFFFFF at 7.03:1 contrast (WCAG AA passes).

Color values

HEX	#A7263D
RGB	rgb(167, 38, 61)
HSL	hsl(349, 63%, 40%)
HSV	hsv(349, 77%, 65%)
CMYK	cmyk(0%, 77.2%, 63.5%, 34.5%)
CIE-LAB	lab(37.74, 52.68, 19.11)
CIE-LCH	lch(37.74, 56.04, 19.94°)
OKLab	oklab(48.39% 0.1574 0.0462)
OKLCH	oklch(48.39% 0.164 16.4)
XYZ	xyz(17.4736, 9.9412, 5.4127)
Luminance	0.0994 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A7263D #26A790

analogous

#A7267E #A7263D #A74F26

triadic

#A7263D #3DA726 #263DA7

tetradic

#A7263D #7EA726 #26A790 #4F26A7

square

#A7263D #7EA726 #26A790 #4F26A7

split-complementary

#A7263D #26A74F #267EA7

monochromatic

#430F19 #751B2B #A7263D #D23854 #DD6A7F

Accessibility & contrast

On white

7.03

#A7263D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.99

#A7263D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #A7263D

7.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A7263D	#FFFFFF	#000000	##FFFFFF
##A7263D	1.00	7.03	2.99	7.03
#FFFFFF	7.03	1.00	21.00	1.00
#000000	2.99	21.00	1.00	21.00
##FFFFFF	7.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B483D

Deuteranopia (green-blind)

#6B6339

Tritanopia (blue-blind)

#B70030

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #a7263d;
/* rgb */ color: rgb(167, 38, 61);
/* oklch */ color: oklch(48.4% 0.164 16.4);

Tailwind

colors: {
  custom: {
    50: '#c86c72',
    500: '#a7263d',
    950: '#000000',
  },
}

SCSS

$custom: #a7263d;
$custom-light: #c86c72;
$custom-dark: #000000;

JSON

{
  "hex": "#a7263d",
  "rgb": {
    "r": 167,
    "g": 38,
    "b": 61
  },
  "hsl": {
    "h": 349.302,
    "s": 62.927,
    "l": 40.196
  },
  "oklch": {
    "l": 0.48387,
    "c": 0.16406,
    "h": 16.4
  },
  "luminance": 0.09939
}

Semantic roles & 50–950 ramp

primary

#A7263D

secondary

#65C3B3

accent

#E6C942

background

#FDF6F6

surface

#FAECEC

border

#D3C7C7

text

#140807

muted

#837B7A

Preview Lab

Preview with #A7263D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →