#A7263C#A7263C
#A7263C is a mid, vivid red. Relative luminance 0.099; OKLCH L 48.4% C 0.164 H 16.8°. Best body text is #FFFFFF at 7.03:1 contrast (WCAG AA passes).
Color values
| HEX | #A7263C |
|---|---|
| RGB | rgb(167, 38, 60) |
| HSL | hsl(350, 63%, 40%) |
| HSV | hsv(350, 77%, 65%) |
| CMYK | cmyk(0%, 77.2%, 64.1%, 34.5%) |
| CIE-LAB | lab(37.72, 52.62, 19.72) |
| CIE-LCH | lch(37.72, 56.19, 20.54°) |
| OKLab | oklab(48.37% 0.157 0.0475) |
| OKLCH | oklch(48.37% 0.164 16.8) |
| XYZ | xyz(17.4469, 9.9306, 5.2722) |
| Luminance | 0.0993 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 1.93
Rose Red
#BE013C
ΔE00 4.10
Cranberry
#9E003A
ΔE00 5.25
Lipstick Red
#C0022F
ΔE00 5.91
Cardinal
#C41E3A
ΔE00 5.99
Raspberry (survey)
#B00149
ΔE00 6.01
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A7263C #26A791
analogous
#A7267D #A7263C #A75026
triadic
#A7263C #3CA726 #263CA7
tetradic
#A7263C #7DA726 #26A791 #5026A7
square
#A7263C #7DA726 #26A791 #5026A7
split-complementary
#A7263C #26A750 #267DA7
monochromatic
#430F18 #751B2A #A7263C #D23853 #DD6A7E
Accessibility & contrast
On white
7.03
#A7263C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.99
#A7263C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #A7263C
7.03:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A7263C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A7263C | 1.00 | 7.03 | 2.99 | 7.03 |
| #FFFFFF | 7.03 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.99 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.03 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B483C
Deuteranopia (green-blind)
#6B6238
Tritanopia (blue-blind)
#B7002F
Achromatopsia (no color)
#595959
Design tokens & code
CSS
--color: #a7263c; /* rgb */ color: rgb(167, 38, 60); /* oklch */ color: oklch(48.4% 0.164 16.8);
Tailwind
colors: {
custom: {
50: '#c86c71',
500: '#a7263c',
950: '#000000',
},
}SCSS
$custom: #a7263c; $custom-light: #c86c71; $custom-dark: #000000;
JSON
{
"hex": "#a7263c",
"rgb": {
"r": 167,
"g": 38,
"b": 60
},
"hsl": {
"h": 349.767,
"s": 62.927,
"l": 40.196
},
"oklch": {
"l": 0.48366,
"c": 0.16405,
"h": 16.8
},
"luminance": 0.09928
}Semantic roles & 50–950 ramp
primary
#A7263C
secondary
#65C3B3
accent
#E6CA42
background
#FDF6F6
surface
#FAECEC
border
#D3C7C7
text
#140807
muted
#837B7A