#A72494#A72494

#A72494 is a mid, highly saturated purple. Relative luminance 0.116; OKLCH L 51.5% C 0.202 H 334.9°. Best body text is #FFFFFF at 6.32:1 contrast (WCAG AA passes).

Color values

HEX	#A72494
RGB	rgb(167, 36, 148)
HSL	hsl(309, 65%, 40%)
HSV	hsv(309, 78%, 65%)
CMYK	cmyk(0%, 78.4%, 11.4%, 34.5%)
CIE-LAB	lab(40.60, 62.62, -31.24)
CIE-LCH	lch(40.60, 69.98, 333.49°)
OKLab	oklab(51.48% 0.1828 -0.0855)
OKLCH	oklch(51.48% 0.202 334.9)
XYZ	xyz(21.9128, 11.6174, 29.0995)
Luminance	0.1162 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72494 #24A737

analogous

#7824A7 #A72494 #A72453

triadic

#A72494 #94A724 #2494A7

tetradic

#A72494 #A77824 #24A737 #2453A7

square

#A72494 #A77824 #24A737 #2453A7

split-complementary

#A72494 #53A724 #24A778

monochromatic

#420E3B #751967 #A72494 #D335BC #DE67CD

Accessibility & contrast

On white

6.32

#A72494 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.32

#A72494 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72494

6.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72494	#FFFFFF	#000000	##FFFFFF
##A72494	1.00	6.32	3.32	6.32
#FFFFFF	6.32	1.00	21.00	1.00
#000000	3.32	21.00	1.00	21.00
##FFFFFF	6.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#235397

Deuteranopia (green-blind)

#546691

Tritanopia (blue-blind)

#AF305B

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #a72494;
/* rgb */ color: rgb(167, 36, 148);
/* oklch */ color: oklch(51.5% 0.202 334.9);

Tailwind

colors: {
  custom: {
    50: '#c56eb4',
    500: '#a72494',
    950: '#000000',
  },
}

SCSS

$custom: #a72494;
$custom-light: #c56eb4;
$custom-dark: #000000;

JSON

{
  "hex": "#a72494",
  "rgb": {
    "r": 167,
    "g": 36,
    "b": 148
  },
  "hsl": {
    "h": 308.702,
    "s": 64.532,
    "l": 39.804
  },
  "oklch": {
    "l": 0.51477,
    "c": 0.20179,
    "h": 334.9
  },
  "luminance": 0.11615
}

Semantic roles & 50–950 ramp

primary

#A72494

secondary

#63C471

accent

#E85940

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#130811

muted

#827B80

Preview Lab

Preview with #A72494

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →