#A72441#A72441

#A72441 is a mid, vivid red. Relative luminance 0.099; OKLCH L 48.3% C 0.166 H 14.0°. Best body text is #FFFFFF at 7.07:1 contrast (WCAG AA passes).

Color values

HEX	#A72441
RGB	rgb(167, 36, 65)
HSL	hsl(347, 65%, 40%)
HSV	hsv(347, 78%, 65%)
CMYK	cmyk(0%, 78.4%, 61.1%, 34.5%)
CIE-LAB	lab(37.59, 53.57, 16.38)
CIE-LCH	lch(37.59, 56.02, 17.00°)
OKLab	oklab(48.31% 0.1611 0.0402)
OKLCH	oklch(48.31% 0.166 14)
XYZ	xyz(17.5232, 9.8615, 5.9808)
Luminance	0.0986 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72441 #24A78A

analogous

#A72482 #A72441 #A74924

triadic

#A72441 #41A724 #2441A7

tetradic

#A72441 #82A724 #24A78A #4924A7

square

#A72441 #82A724 #24A78A #4924A7

split-complementary

#A72441 #24A749 #2482A7

monochromatic

#420E1A #75192D #A72441 #D33558 #DE6782

Accessibility & contrast

On white

7.07

#A72441 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.97

#A72441 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #A72441

7.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72441	#FFFFFF	#000000	##FFFFFF
##A72441	1.00	7.07	2.97	7.07
#FFFFFF	7.07	1.00	21.00	1.00
#000000	2.97	21.00	1.00	21.00
##FFFFFF	7.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#494741

Deuteranopia (green-blind)

#6A623D

Tritanopia (blue-blind)

#B70030

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #a72441;
/* rgb */ color: rgb(167, 36, 65);
/* oklch */ color: oklch(48.3% 0.166 14.0);

Tailwind

colors: {
  custom: {
    50: '#c86c75',
    500: '#a72441',
    950: '#000000',
  },
}

SCSS

$custom: #a72441;
$custom-light: #c86c75;
$custom-dark: #000000;

JSON

{
  "hex": "#a72441",
  "rgb": {
    "r": 167,
    "g": 36,
    "b": 65
  },
  "hsl": {
    "h": 346.718,
    "s": 64.532,
    "l": 39.804
  },
  "oklch": {
    "l": 0.48306,
    "c": 0.16599,
    "h": 14
  },
  "luminance": 0.09859
}

Semantic roles & 50–950 ramp

primary

#A72441

secondary

#63C4AE

accent

#E8C240

background

#FDF6F7

surface

#FAECED

border

#D3C7C8

text

#140708

muted

#837A7B

Preview Lab

Preview with #A72441

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →