#A72394#A72394

#A72394 is a mid, highly saturated purple. Relative luminance 0.116; OKLCH L 51.4% C 0.203 H 334.9°. Best body text is #FFFFFF at 6.34:1 contrast (WCAG AA passes).

Color values

HEX	#A72394
RGB	rgb(167, 35, 148)
HSL	hsl(309, 65%, 40%)
HSV	hsv(309, 79%, 65%)
CMYK	cmyk(0%, 79%, 11.4%, 34.5%)
CIE-LAB	lab(40.50, 62.90, -31.39)
CIE-LCH	lch(40.50, 70.29, 333.48°)
OKLab	oklab(51.41% 0.1836 -0.0859)
OKLCH	oklch(51.41% 0.203 334.9)
XYZ	xyz(21.8830, 11.5577, 29.0896)
Luminance	0.1156 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72394 #23A736

analogous

#7823A7 #A72394 #A72352

triadic

#A72394 #94A723 #2394A7

tetradic

#A72394 #A77823 #23A736 #2352A7

square

#A72394 #A77823 #23A736 #2352A7

split-complementary

#A72394 #52A723 #23A778

monochromatic

#420E3A #741867 #A72394 #D433BD #DF66CD

Accessibility & contrast

On white

6.34

#A72394 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.31

#A72394 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72394

6.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72394	#FFFFFF	#000000	##FFFFFF
##A72394	1.00	6.34	3.31	6.34
#FFFFFF	6.34	1.00	21.00	1.00
#000000	3.31	21.00	1.00	21.00
##FFFFFF	6.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#225397

Deuteranopia (green-blind)

#546691

Tritanopia (blue-blind)

#AF305B

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #a72394;
/* rgb */ color: rgb(167, 35, 148);
/* oklch */ color: oklch(51.4% 0.203 334.9);

Tailwind

colors: {
  custom: {
    50: '#c56eb4',
    500: '#a72394',
    950: '#000000',
  },
}

SCSS

$custom: #a72394;
$custom-light: #c56eb4;
$custom-dark: #000000;

JSON

{
  "hex": "#a72394",
  "rgb": {
    "r": 167,
    "g": 35,
    "b": 148
  },
  "hsl": {
    "h": 308.636,
    "s": 65.347,
    "l": 39.608
  },
  "oklch": {
    "l": 0.51407,
    "c": 0.20271,
    "h": 334.9
  },
  "luminance": 0.11556
}

Semantic roles & 50–950 ramp

primary

#A72394

secondary

#61C470

accent

#E8583F

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#130811

muted

#827B80

Preview Lab

Preview with #A72394

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →