#A72373#A72373

#A72373 is a mid, vivid pink. Relative luminance 0.107; OKLCH L 49.8% C 0.182 H 348.9°. Best body text is #FFFFFF at 6.71:1 contrast (WCAG AA passes).

Color values

HEX	#A72373
RGB	rgb(167, 35, 115)
HSL	hsl(324, 65%, 40%)
HSV	hsv(324, 79%, 65%)
CMYK	cmyk(0%, 79%, 31.1%, 34.5%)
CIE-LAB	lab(39.00, 58.51, -13.37)
CIE-LCH	lch(39.00, 60.01, 347.12°)
OKLab	oklab(49.83% 0.1788 -0.0351)
OKLCH	oklch(49.83% 0.182 348.9)
XYZ	xyz(19.6330, 10.6577, 17.2396)
Luminance	0.1066 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A72373 #23A757

analogous

#9923A7 #A72373 #A72331

triadic

#A72373 #73A723 #2373A7

tetradic

#A72373 #A79923 #23A757 #2331A7

square

#A72373 #A79923 #23A757 #2331A7

split-complementary

#A72373 #31A723 #23A799

monochromatic

#420E2D #741850 #A72373 #D43395 #DF66AF

Accessibility & contrast

On white

6.71

#A72373 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.13

#A72373 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A72373

6.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A72373	#FFFFFF	#000000	##FFFFFF
##A72373	1.00	6.71	3.13	6.71
#FFFFFF	6.71	1.00	21.00	1.00
#000000	3.13	21.00	1.00	21.00
##FFFFFF	6.71	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#394D75

Deuteranopia (green-blind)

#606470

Tritanopia (blue-blind)

#B31B48

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #a72373;
/* rgb */ color: rgb(167, 35, 115);
/* oklch */ color: oklch(49.8% 0.182 348.9);

Tailwind

colors: {
  custom: {
    50: '#c66d9b',
    500: '#a72373',
    950: '#000000',
  },
}

SCSS

$custom: #a72373;
$custom-light: #c66d9b;
$custom-dark: #000000;

JSON

{
  "hex": "#a72373",
  "rgb": {
    "r": 167,
    "g": 35,
    "b": 115
  },
  "hsl": {
    "h": 323.636,
    "s": 65.347,
    "l": 39.608
  },
  "oklch": {
    "l": 0.49829,
    "c": 0.18225,
    "h": 348.9
  },
  "luminance": 0.10655
}

Semantic roles & 50–950 ramp

primary

#A72373

secondary

#61C488

accent

#E8823F

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#14080E

muted

#827B7E

Preview Lab

Preview with #A72373

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →