#A3349D#A3349D

#A3349D is a mid, vivid purple. Relative luminance 0.127; OKLCH L 52.7% C 0.189 H 330.1°. Best body text is #FFFFFF at 5.94:1 contrast (WCAG AA passes).

Color values

HEX	#A3349D
RGB	rgb(163, 52, 157)
HSL	hsl(303, 52%, 42%)
HSV	hsv(303, 68%, 64%)
CMYK	cmyk(0%, 68.1%, 3.7%, 36.1%)
CIE-LAB	lab(42.27, 57.74, -34.08)
CIE-LCH	lch(42.27, 67.05, 329.45°)
OKLab	oklab(52.7% 0.1635 -0.0939)
OKLCH	oklch(52.7% 0.189 330.1)
XYZ	xyz(22.4179, 12.6785, 33.1582)
Luminance	0.1268 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A3349D #34A33A

analogous

#7134A3 #A3349D #A33466

triadic

#A3349D #9DA334 #349DA3

tetradic

#A3349D #A37134 #34A33A #3466A3

square

#A3349D #A37134 #34A33A #3466A3

split-complementary

#A3349D #66A334 #34A371

monochromatic

#461644 #752570 #A3349D #C64EC0 #D57CD0

Accessibility & contrast

On white

5.94

#A3349D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.54

#A3349D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A3349D

5.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A3349D	#FFFFFF	#000000	##FFFFFF
##A3349D	1.00	5.94	3.54	5.94
#FFFFFF	5.94	1.00	21.00	1.00
#000000	3.54	21.00	1.00	21.00
##FFFFFF	5.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A5AA0

Deuteranopia (green-blind)

#53699A

Tritanopia (blue-blind)

#A94164

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #a3349d;
/* rgb */ color: rgb(163, 52, 157);
/* oklch */ color: oklch(52.7% 0.189 330.1);

Tailwind

colors: {
  custom: {
    50: '#c275ba',
    500: '#a3349d',
    950: '#000000',
  },
}

SCSS

$custom: #a3349d;
$custom-light: #c275ba;
$custom-dark: #000000;

JSON

{
  "hex": "#a3349d",
  "rgb": {
    "r": 163,
    "g": 52,
    "b": 157
  },
  "hsl": {
    "h": 303.243,
    "s": 51.628,
    "l": 42.157
  },
  "oklch": {
    "l": 0.52703,
    "c": 0.18858,
    "h": 330.1
  },
  "luminance": 0.12677
}

Semantic roles & 50–950 ramp

primary

#A3349D

secondary

#75BE79

accent

#DB544D

background

#FCF7FB

surface

#F8EDF6

border

#D1C8D0

text

#130911

muted

#827B80

Preview Lab

Preview with #A3349D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →