#A03494#A03494

#A03494 is a mid, vivid purple. Relative luminance 0.121; OKLCH L 51.8% C 0.180 H 332.6°. Best body text is #FFFFFF at 6.15:1 contrast (WCAG AA passes).

Color values

HEX	#A03494
RGB	rgb(160, 52, 148)
HSL	hsl(307, 51%, 42%)
HSV	hsv(307, 68%, 63%)
CMYK	cmyk(0%, 67.5%, 7.5%, 37.3%)
CIE-LAB	lab(41.33, 55.51, -30.18)
CIE-LCH	lch(41.33, 63.19, 331.47°)
OKLab	oklab(51.77% 0.1596 -0.0827)
OKLCH	oklch(51.77% 0.18 332.6)
XYZ	xyz(21.0705, 12.0693, 29.2311)
Luminance	0.1207 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A03494 #34A040

analogous

#7634A0 #A03494 #A0345E

triadic

#A03494 #94A034 #3494A0

tetradic

#A03494 #A07634 #34A040 #345EA0

square

#A03494 #A07634 #34A040 #345EA0

split-complementary

#A03494 #5EA034 #34A076

monochromatic

#44163F #722569 #A03494 #C54CB8 #D47ACA

Accessibility & contrast

On white

6.15

#A03494 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.41

#A03494 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A03494

6.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A03494	#FFFFFF	#000000	##FFFFFF
##A03494	1.00	6.15	3.41	6.15
#FFFFFF	6.15	1.00	21.00	1.00
#000000	3.41	21.00	1.00	21.00
##FFFFFF	6.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#305897

Deuteranopia (green-blind)

#556791

Tritanopia (blue-blind)

#A73E5F

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #a03494;
/* rgb */ color: rgb(160, 52, 148);
/* oklch */ color: oklch(51.8% 0.180 332.6);

Tailwind

colors: {
  custom: {
    50: '#bf74b4',
    500: '#a03494',
    950: '#000000',
  },
}

SCSS

$custom: #a03494;
$custom-light: #bf74b4;
$custom-dark: #000000;

JSON

{
  "hex": "#a03494",
  "rgb": {
    "r": 160,
    "g": 52,
    "b": 148
  },
  "hsl": {
    "h": 306.667,
    "s": 50.943,
    "l": 41.569
  },
  "oklch": {
    "l": 0.51772,
    "c": 0.17975,
    "h": 332.6
  },
  "luminance": 0.12068
}

Semantic roles & 50–950 ramp

primary

#A03494

secondary

#73BD7B

accent

#DA5D4D

background

#FCF7FB

surface

#F8EDF6

border

#D1C8D0

text

#130911

muted

#827B80

Preview Lab

Preview with #A03494

Body copy rendered with the generated semantic roles for this colour.

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