#A0318F#A0318F

#A0318F is a mid, vivid purple. Relative luminance 0.117; OKLCH L 51.2% C 0.180 H 334.7°. Best body text is #FFFFFF at 6.31:1 contrast (WCAG AA passes).

Color values

HEX	#A0318F
RGB	rgb(160, 49, 143)
HSL	hsl(309, 53%, 41%)
HSV	hsv(309, 69%, 63%)
CMYK	cmyk(0%, 69.4%, 10.6%, 37.3%)
CIE-LAB	lab(40.66, 55.88, -28.19)
CIE-LCH	lch(40.66, 62.59, 333.23°)
OKLab	oklab(51.21% 0.1625 -0.077)
OKLCH	oklch(51.21% 0.18 334.7)
XYZ	xyz(20.5536, 11.6551, 27.1484)
Luminance	0.1165 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#A0318F #31A042

analogous

#7931A0 #A0318F #A03157

triadic

#A0318F #8FA031 #318FA0

tetradic

#A0318F #A07931 #31A042 #3157A0

square

#A0318F #A07931 #31A042 #3157A0

split-complementary

#A0318F #57A031 #31A079

monochromatic

#42143B #712365 #A0318F #C747B3 #D576C7

Accessibility & contrast

On white

6.31

#A0318F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.33

#A0318F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #A0318F

6.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##A0318F	#FFFFFF	#000000	##FFFFFF
##A0318F	1.00	6.31	3.33	6.31
#FFFFFF	6.31	1.00	21.00	1.00
#000000	3.33	21.00	1.00	21.00
##FFFFFF	6.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#305592

Deuteranopia (green-blind)

#56668C

Tritanopia (blue-blind)

#A8395C

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #a0318f;
/* rgb */ color: rgb(160, 49, 143);
/* oklch */ color: oklch(51.2% 0.180 334.7);

Tailwind

colors: {
  custom: {
    50: '#bf73b0',
    500: '#a0318f',
    950: '#000000',
  },
}

SCSS

$custom: #a0318f;
$custom-light: #bf73b0;
$custom-dark: #000000;

JSON

{
  "hex": "#a0318f",
  "rgb": {
    "r": 160,
    "g": 49,
    "b": 143
  },
  "hsl": {
    "h": 309.189,
    "s": 53.11,
    "l": 40.98
  },
  "oklch": {
    "l": 0.5121,
    "c": 0.1798,
    "h": 334.7
  },
  "luminance": 0.11653
}

Semantic roles & 50–950 ramp

primary

#A0318F

secondary

#70BD7B

accent

#DD624B

background

#FCF7FA

surface

#F8EDF5

border

#D1C8CF

text

#130910

muted

#827B7F

Preview Lab

Preview with #A0318F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →