#A0301D#A0301D
#A0301D is a mid, vivid red. Relative luminance 0.097; OKLCH L 47.6% C 0.151 H 32.1°. Best body text is #FFFFFF at 7.15:1 contrast (WCAG AA passes).
Color values
| HEX | #A0301D |
|---|---|
| RGB | rgb(160, 48, 29) |
| HSL | hsl(9, 69%, 37%) |
| HSV | hsv(9, 82%, 63%) |
| CMYK | cmyk(0%, 70%, 81.9%, 37.3%) |
| CIE-LAB | lab(37.26, 45.23, 37.36) |
| CIE-LCH | lch(37.26, 58.66, 39.56°) |
| OKLab | oklab(47.64% 0.1279 0.0804) |
| OKLCH | oklch(47.64% 0.151 32.1) |
| XYZ | xyz(15.7778, 9.6786, 2.1995) |
| Luminance | 0.0968 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brick
#A03623
ΔE00 1.26
Brownish Red
#9E3623
ΔE00 1.28
Burnt Red
#9F2305
ΔE00 3.74
Rust Red
#AA2704
ΔE00 4.28
Darkish Red
#A90308
ΔE00 4.47
Rusty Red
#AF2F0D
ΔE00 4.47
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A0301D #1D8DA0
analogous
#A01D4C #A0301D #A0711D
triadic
#A0301D #1DA030 #301DA0
tetradic
#A0301D #4CA01D #1D8DA0 #711DA0
square
#A0301D #4CA01D #1D8DA0 #711DA0
split-complementary
#A0301D #1DA071 #1D4CA0
monochromatic
#38110A #6C2014 #A0301D #D44026 #E16B57
Accessibility & contrast
On white
7.15
#A0301D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.94
#A0301D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #A0301D
7.15:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A0301D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A0301D | 1.00 | 7.15 | 2.94 | 7.15 |
| #FFFFFF | 7.15 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.94 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.15 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#51481A
Deuteranopia (green-blind)
#6D6118
Tritanopia (blue-blind)
#B0062D
Achromatopsia (no color)
#585858
Design tokens & code
CSS
--color: #a0301d; /* rgb */ color: rgb(160, 48, 29); /* oklch */ color: oklch(47.6% 0.151 32.1);
Tailwind
colors: {
custom: {
50: '#c56f5b',
500: '#a0301d',
950: '#000000',
},
}SCSS
$custom: #a0301d; $custom-light: #c56f5b; $custom-dark: #000000;
JSON
{
"hex": "#a0301d",
"rgb": {
"r": 160,
"g": 48,
"b": 29
},
"hsl": {
"h": 8.702,
"s": 69.312,
"l": 37.059
},
"oklch": {
"l": 0.47641,
"c": 0.15108,
"h": 32.1
},
"luminance": 0.09676
}Semantic roles & 50–950 ramp
primary
#A0301D
secondary
#55B4C4
accent
#D3EC3C
background
#FDF7F5
surface
#FAEDE9
border
#D3C8C5
text
#140804
muted
#837B79