#A01D49#A01D49
#A01D49 is a mid, vivid pink. Relative luminance 0.088; OKLCH L 46.7% C 0.167 H 7.4°. Best body text is #FFFFFF at 7.59:1 contrast (WCAG AA passes).
Color values
| HEX | #A01D49 |
|---|---|
| RGB | rgb(160, 29, 73) |
| HSL | hsl(340, 69%, 37%) |
| HSV | hsv(340, 82%, 63%) |
| CMYK | cmyk(0%, 81.9%, 54.4%, 37.3%) |
| CIE-LAB | lab(35.67, 54.19, 8.36) |
| CIE-LCH | lch(35.67, 54.83, 8.77°) |
| OKLab | oklab(46.7% 0.1652 0.0215) |
| OKLCH | oklch(46.7% 0.167 7.4) |
| XYZ | xyz(16.1407, 8.8357, 7.1576) |
| Luminance | 0.0883 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 2.86
Raspberry (survey)
#B00149
ΔE00 2.94
Berry
#990F4B
ΔE00 3.28
Purple Red
#990147
ΔE00 3.39
Cranberry
#9E003A
ΔE00 3.70
Violet Red
#A50055
ΔE00 4.55
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A01D49 #1DA074
analogous
#A01D8B #A01D49 #A0321D
triadic
#A01D49 #49A01D #1D49A0
tetradic
#A01D49 #8BA01D #1DA074 #321DA0
square
#A01D49 #8BA01D #1DA074 #321DA0
split-complementary
#A01D49 #1DA032 #1D8BA0
monochromatic
#380A1A #6C1431 #A01D49 #D42661 #E15785
Accessibility & contrast
On white
7.59
#A01D49 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.77
#A01D49 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #A01D49
7.59:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A01D49 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A01D49 | 1.00 | 7.59 | 2.77 | 7.59 |
| #FFFFFF | 7.59 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.77 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.59 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#41434A
Deuteranopia (green-blind)
#635D46
Tritanopia (blue-blind)
#AF0031
Achromatopsia (no color)
#545454
Design tokens & code
CSS
--color: #a01d49; /* rgb */ color: rgb(160, 29, 73); /* oklch */ color: oklch(46.7% 0.167 7.4);
Tailwind
colors: {
custom: {
50: '#c2687b',
500: '#a01d49',
950: '#000000',
},
}SCSS
$custom: #a01d49; $custom-light: #c2687b; $custom-dark: #000000;
JSON
{
"hex": "#a01d49",
"rgb": {
"r": 160,
"g": 29,
"b": 73
},
"hsl": {
"h": 339.847,
"s": 69.312,
"l": 37.059
},
"oklch": {
"l": 0.46697,
"c": 0.16661,
"h": 7.4
},
"luminance": 0.08833
}Semantic roles & 50–950 ramp
primary
#A01D49
secondary
#55C49F
accent
#ECB13C
background
#FCF6F7
surface
#F9EBED
border
#D2C6C8
text
#140709
muted
#827A7B