#A01C73#A01C73
#A01C73 is a mid, vivid pink. Relative luminance 0.095; OKLCH L 48.1% C 0.184 H 346.2°. Best body text is #FFFFFF at 7.22:1 contrast (WCAG AA passes).
Color values
| HEX | #A01C73 |
|---|---|
| RGB | rgb(160, 28, 115) |
| HSL | hsl(320, 70%, 37%) |
| HSV | hsv(320, 83%, 63%) |
| CMYK | cmyk(0%, 82.5%, 28.1%, 37.3%) |
| CIE-LAB | lab(37.01, 58.68, -16.53) |
| CIE-LCH | lch(37.01, 60.96, 344.27°) |
| OKLab | oklab(48.15% 0.1787 -0.0438) |
| OKLCH | oklch(48.15% 0.184 346.2) |
| XYZ | xyz(18.0079, 9.5440, 17.1102) |
| Luminance | 0.0954 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Violet
#9E0168
ΔE00 2.64
Deep Magenta
#A0025C
ΔE00 5.23
Dark Fuchsia
#9D0759
ΔE00 5.79
Dark Magenta
#960056
ΔE00 6.20
Magenta (survey)
#C20078
ΔE00 6.48
Warm Purple
#952E8F
ΔE00 7.02
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A01C73 #1CA049
analogous
#8B1CA0 #A01C73 #A01C31
triadic
#A01C73 #73A01C #1C73A0
tetradic
#A01C73 #A08B1C #1CA049 #1C31A0
square
#A01C73 #A08B1C #1CA049 #1C31A0
split-complementary
#A01C73 #31A01C #1CA08B
monochromatic
#380A28 #6C134E #A01C73 #D42598 #E155B1
Accessibility & contrast
On white
7.22
#A01C73 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.91
#A01C73 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #A01C73
7.22:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A01C73 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A01C73 | 1.00 | 7.22 | 2.91 | 7.22 |
| #FFFFFF | 7.22 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.91 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.22 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#314975
Deuteranopia (green-blind)
#595F70
Tritanopia (blue-blind)
#AB1746
Achromatopsia (no color)
#575757
Design tokens & code
CSS
--color: #a01c73; /* rgb */ color: rgb(160, 28, 115); /* oklch */ color: oklch(48.1% 0.184 346.2);
Tailwind
colors: {
custom: {
50: '#c1699b',
500: '#a01c73',
950: '#000000',
},
}SCSS
$custom: #a01c73; $custom-light: #c1699b; $custom-dark: #000000;
JSON
{
"hex": "#a01c73",
"rgb": {
"r": 160,
"g": 28,
"b": 115
},
"hsl": {
"h": 320.455,
"s": 70.213,
"l": 36.863
},
"oklch": {
"l": 0.48147,
"c": 0.184,
"h": 346.2
},
"luminance": 0.09542
}Semantic roles & 50–950 ramp
primary
#A01C73
secondary
#53C47A
accent
#ED783B
background
#FCF6F9
surface
#F8ECF2
border
#D1C7CC
text
#13070E
muted
#827A7E