#9D1D37#9D1D37
#9D1D37 is a mid, vivid red. Relative luminance 0.083; OKLCH L 45.7% C 0.162 H 16.0°. Best body text is #FFFFFF at 7.88:1 contrast (WCAG AA passes).
Color values
| HEX | #9D1D37 |
|---|---|
| RGB | rgb(157, 29, 55) |
| HSL | hsl(348, 69%, 36%) |
| HSV | hsv(348, 82%, 62%) |
| CMYK | cmyk(0%, 81.5%, 65%, 38.4%) |
| CIE-LAB | lab(34.65, 52.09, 18.55) |
| CIE-LCH | lch(34.65, 55.29, 19.60°) |
| OKLab | oklab(45.71% 0.1557 0.0446) |
| OKLCH | oklch(45.71% 0.162 16) |
| XYZ | xyz(15.0352, 8.3250, 4.4289) |
| Luminance | 0.0832 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 2.53
Cranberry
#9E003A
ΔE00 3.41
Red Wine
#8C0034
ΔE00 5.63
Rose Red
#BE013C
ΔE00 5.96
Raspberry (survey)
#B00149
ΔE00 6.03
Purplish Red
#B0054B
ΔE00 6.41
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#9D1D37 #1D9D83
analogous
#9D1D77 #9D1D37 #9D431D
triadic
#9D1D37 #379D1D #1D379D
tetradic
#9D1D37 #779D1D #1D9D83 #431D9D
square
#9D1D37 #779D1D #1D9D83 #431D9D
split-complementary
#9D1D37 #1D9D43 #1D779D
monochromatic
#360A13 #691325 #9D1D37 #D12749 #E05571
Accessibility & contrast
On white
7.88
#9D1D37 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.66
#9D1D37 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #9D1D37
7.88:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##9D1D37 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##9D1D37 | 1.00 | 7.88 | 2.66 | 7.88 |
| #FFFFFF | 7.88 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.66 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.88 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#434037
Deuteranopia (green-blind)
#635B33
Tritanopia (blue-blind)
#AD0029
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #9d1d37; /* rgb */ color: rgb(157, 29, 55); /* oklch */ color: oklch(45.7% 0.162 16.0);
Tailwind
colors: {
custom: {
50: '#c1676d',
500: '#9d1d37',
950: '#000000',
},
}SCSS
$custom: #9d1d37; $custom-light: #c1676d; $custom-dark: #000000;
JSON
{
"hex": "#9d1d37",
"rgb": {
"r": 157,
"g": 29,
"b": 55
},
"hsl": {
"h": 347.813,
"s": 68.817,
"l": 36.471
},
"oklch": {
"l": 0.45708,
"c": 0.16194,
"h": 16
},
"luminance": 0.08323
}Semantic roles & 50–950 ramp
primary
#9D1D37
secondary
#53C3AC
accent
#ECC83C
background
#FCF6F6
surface
#F9EBEB
border
#D2C6C6
text
#140707
muted
#827A7A