#9C344A#9C344A

#9C344A is a mid, vivid red. Relative luminance 0.100; OKLCH L 48.2% C 0.138 H 11.3°. Best body text is #FFFFFF at 6.99:1 contrast (WCAG AA passes).

Color values

HEX#9C344A
RGBrgb(156, 52, 74)
HSLhsl(347, 50%, 41%)
HSVhsv(347, 67%, 61%)
CMYKcmyk(0%, 66.7%, 52.6%, 38.8%)
CIE-LABlab(37.88, 44.85, 10.69)
CIE-LCHlch(37.88, 46.10, 13.41°)
OKLaboklab(48.2% 0.1358 0.0272)
OKLCHoklch(48.2% 0.138 11.3)
XYZxyz(16.1757, 10.0204, 7.5596)
Luminance0.1002 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#9C344A #349C86
analogous
#9C347E #9C344A #9C5234
triadic
#9C344A #4A9C34 #344A9C
tetradic
#9C344A #7E9C34 #349C86 #52349C
square
#9C344A #7E9C34 #349C86 #52349C
split-complementary
#9C344A #349C52 #347E9C
monochromatic
#40151E #6E2534 #9C344A #C34A64 #D2788B

Accessibility & contrast

On white

6.99
#9C344A on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.00
#9C344A on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9C344A
6.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##9C344A#FFFFFF#000000##FFFFFF
##9C344A1.006.993.006.99
#FFFFFF6.991.0021.001.00
#0000003.0021.001.0021.00
##FFFFFF6.991.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4C4C4A
Deuteranopia (green-blind)
#676147
Tritanopia (blue-blind)
#AA223D
Achromatopsia (no color)
#595959

Design tokens & code

CSS
--color: #9c344a;
/* rgb */ color: rgb(156, 52, 74);
/* oklch */ color: oklch(48.2% 0.138 11.3);
Tailwind
colors: {
  custom: {
    50: '#be727c',
    500: '#9c344a',
    950: '#000000',
  },
}
SCSS
$custom: #9c344a;
$custom-light: #be727c;
$custom-dark: #000000;
JSON
{
  "hex": "#9c344a",
  "rgb": {
    "r": 156,
    "g": 52,
    "b": 74
  },
  "hsl": {
    "h": 347.308,
    "s": 50,
    "l": 40.784
  },
  "oklch": {
    "l": 0.48204,
    "c": 0.13848,
    "h": 11.3
  },
  "luminance": 0.10018
}

Semantic roles & 50–950 ramp

primary
#9C344A
secondary
#71BBAB
accent
#DABC4E
background
#FCF7F7
surface
#F8EDEE
border
#D1C8C9
text
#130809
muted
#827B7B

Preview Lab

Preview with #9C344A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#9C344A Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva