#9B404D#9B404D

#9B404D is a mid, vivid red. Relative luminance 0.112; OKLCH L 49.7% C 0.122 H 13.9°. Best body text is #FFFFFF at 6.49:1 contrast (WCAG AA passes).

Color values

HEX#9B404D
RGBrgb(155, 64, 77)
HSLhsl(351, 42%, 43%)
HSVhsv(351, 59%, 61%)
CMYKcmyk(0%, 58.7%, 50.3%, 39.2%)
CIE-LABlab(39.87, 39.18, 11.54)
CIE-LCHlch(39.87, 40.84, 16.41°)
OKLaboklab(49.69% 0.1183 0.0294)
OKLCHoklch(49.69% 0.122 13.9)
XYZxyz(16.6918, 11.1731, 8.2974)
Luminance0.1117 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#9B404D #409B8E
analogous
#9B407A #9B404D #9B6140
triadic
#9B404D #4D9B40 #404D9B
tetradic
#9B404D #7A9B40 #409B8E #61409B
square
#9B404D #7A9B40 #409B8E #61409B
split-complementary
#9B404D #409B61 #407A9B
monochromatic
#441C22 #702E37 #9B404D #BC5C6A #CE8892

Accessibility & contrast

On white

6.49
#9B404D on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.23
#9B404D on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9B404D
6.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##9B404D#FFFFFF#000000##FFFFFF
##9B404D1.006.493.236.49
#FFFFFF6.491.0021.001.00
#0000003.2321.001.0021.00
##FFFFFF6.491.0021.001.00

Color blindness preview

Protanopia (red-blind)
#54524D
Deuteranopia (green-blind)
#6B654B
Tritanopia (blue-blind)
#A93345
Achromatopsia (no color)
#5E5E5E

Design tokens & code

CSS
--color: #9b404d;
/* rgb */ color: rgb(155, 64, 77);
/* oklch */ color: oklch(49.7% 0.122 13.9);
Tailwind
colors: {
  custom: {
    50: '#bd797e',
    500: '#9b404d',
    950: '#000000',
  },
}
SCSS
$custom: #9b404d;
$custom-light: #bd797e;
$custom-dark: #000000;
JSON
{
  "hex": "#9b404d",
  "rgb": {
    "r": 155,
    "g": 64,
    "b": 77
  },
  "hsl": {
    "h": 351.429,
    "s": 41.553,
    "l": 42.941
  },
  "oklch": {
    "l": 0.49686,
    "c": 0.12186,
    "h": 13.9
  },
  "luminance": 0.11171
}

Semantic roles & 50–950 ramp

primary
#9B404D
secondary
#7EB8B0
accent
#D1C056
background
#FCF7F7
surface
#F8EDEE
border
#D1C8C9
text
#13090A
muted
#827B7C

Preview Lab

Preview with #9B404D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#9B404D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva