#9B404C#9B404C
#9B404C is a mid, vivid red. Relative luminance 0.112; OKLCH L 49.7% C 0.122 H 14.6°. Best body text is #FFFFFF at 6.50:1 contrast (WCAG AA passes).
Color values
| HEX | #9B404C |
|---|---|
| RGB | rgb(155, 64, 76) |
| HSL | hsl(352, 42%, 43%) |
| HSV | hsv(352, 59%, 61%) |
| CMYK | cmyk(0%, 58.7%, 51%, 39.2%) |
| CIE-LAB | lab(39.85, 39.08, 12.13) |
| CIE-LCH | lch(39.85, 40.92, 17.24°) |
| OKLab | oklab(49.66% 0.1179 0.0308) |
| OKLCH | oklch(49.66% 0.122 14.6) |
| XYZ | xyz(16.6567, 11.1591, 8.1128) |
| Luminance | 0.1116 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Light Maroon
#A24857
ΔE00 3.03
Light Burgundy
#A8415B
ΔE00 4.68
Dark Rose
#B5485D
ΔE00 6.29
Rouge
#AB1239
ΔE00 6.99
Dusty Red
#B9484E
ΔE00 7.45
Raspberry (survey)
#B00149
ΔE00 7.97
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#9B404C #409B8F
analogous
#9B4079 #9B404C #9B6140
triadic
#9B404C #4C9B40 #404C9B
tetradic
#9B404C #799B40 #409B8F #61409B
square
#9B404C #799B40 #409B8F #61409B
split-complementary
#9B404C #409B61 #40799B
monochromatic
#441C22 #702E37 #9B404C #BC5C69 #CE8891
Accessibility & contrast
On white
6.50
#9B404C on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.23
#9B404C on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #9B404C
6.50:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##9B404C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##9B404C | 1.00 | 6.50 | 3.23 | 6.50 |
| #FFFFFF | 6.50 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.23 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.50 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#54524C
Deuteranopia (green-blind)
#6B654A
Tritanopia (blue-blind)
#A93345
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #9b404c; /* rgb */ color: rgb(155, 64, 76); /* oklch */ color: oklch(49.7% 0.122 14.6);
Tailwind
colors: {
custom: {
50: '#bd797d',
500: '#9b404c',
950: '#000000',
},
}SCSS
$custom: #9b404c; $custom-light: #bd797d; $custom-dark: #000000;
JSON
{
"hex": "#9b404c",
"rgb": {
"r": 155,
"g": 64,
"b": 76
},
"hsl": {
"h": 352.088,
"s": 41.553,
"l": 42.941
},
"oklch": {
"l": 0.4966,
"c": 0.12181,
"h": 14.6
},
"luminance": 0.11157
}Semantic roles & 50–950 ramp
primary
#9B404C
secondary
#7EB8B1
accent
#D1C156
background
#FCF7F7
surface
#F8EDEE
border
#D1C8C9
text
#130909
muted
#827B7B