#9B273D#9B273D
#9B273D is a mid, vivid red. Relative luminance 0.088; OKLCH L 46.3% C 0.151 H 14.8°. Best body text is #FFFFFF at 7.63:1 contrast (WCAG AA passes).
Color values
| HEX | #9B273D |
|---|---|
| RGB | rgb(155, 39, 61) |
| HSL | hsl(349, 60%, 38%) |
| HSV | hsv(349, 75%, 61%) |
| CMYK | cmyk(0%, 74.8%, 60.6%, 39.2%) |
| CIE-LAB | lab(35.52, 48.67, 15.75) |
| CIE-LCH | lch(35.52, 51.16, 17.93°) |
| OKLab | oklab(46.32% 0.1461 0.0387) |
| OKLCH | oklch(46.32% 0.151 14.8) |
| XYZ | xyz(15.0869, 8.7587, 5.3101) |
| Luminance | 0.0876 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.31
Cranberry
#9E003A
ΔE00 3.70
Raspberry (survey)
#B00149
ΔE00 5.62
Red Wine
#8C0034
ΔE00 5.83
Purplish Red
#B0054B
ΔE00 5.90
Rose Red
#BE013C
ΔE00 6.42
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#9B273D #279B85
analogous
#9B2777 #9B273D #9B4B27
triadic
#9B273D #3D9B27 #273D9B
tetradic
#9B273D #779B27 #279B85 #4B279B
square
#9B273D #779B27 #279B85 #4B279B
split-complementary
#9B273D #279B4B #27779B
monochromatic
#390E17 #6A1B2A #9B273D #CC3350 #D8647A
Accessibility & contrast
On white
7.63
#9B273D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.75
#9B273D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #9B273D
7.63:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##9B273D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##9B273D | 1.00 | 7.63 | 2.75 | 7.63 |
| #FFFFFF | 7.63 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.75 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.63 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#46443D
Deuteranopia (green-blind)
#645C3A
Tritanopia (blue-blind)
#AA0030
Achromatopsia (no color)
#535353
Design tokens & code
CSS
--color: #9b273d; /* rgb */ color: rgb(155, 39, 61); /* oklch */ color: oklch(46.3% 0.151 14.8);
Tailwind
colors: {
custom: {
50: '#bf6b72',
500: '#9b273d',
950: '#000000',
},
}SCSS
$custom: #9b273d; $custom-light: #bf6b72; $custom-dark: #000000;
JSON
{
"hex": "#9b273d",
"rgb": {
"r": 155,
"g": 39,
"b": 61
},
"hsl": {
"h": 348.621,
"s": 59.794,
"l": 38.039
},
"oklch": {
"l": 0.46316,
"c": 0.15117,
"h": 14.8
},
"luminance": 0.08757
}Semantic roles & 50–950 ramp
primary
#9B273D
secondary
#60BEAC
accent
#E3C545
background
#FCF6F6
surface
#F8ECEC
border
#D1C7C7
text
#130707
muted
#827A7A