#9A40BF#9A40BF

#9A40BF is a mid, vivid purple. Relative luminance 0.143; OKLCH L 54.8% C 0.199 H 314.5°. Best body text is #FFFFFF at 5.44:1 contrast (WCAG AA passes).

Color values

HEX	#9A40BF
RGB	rgb(154, 64, 191)
HSL	hsl(283, 50%, 50%)
HSV	hsv(283, 66%, 75%)
CMYK	cmyk(19.4%, 66.5%, 0%, 25.1%)
CIE-LAB	lab(44.66, 57.02, -50.48)
CIE-LCH	lch(44.66, 76.15, 318.48°)
OKLab	oklab(54.78% 0.1394 -0.142)
OKLCH	oklch(54.78% 0.199 314.5)
XYZ	xyz(24.5622, 14.2992, 50.7463)
Luminance	0.1430 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9A40BF #65BF40

analogous

#5B40BF #9A40BF #BF40A4

triadic

#9A40BF #BF9A40 #40BF9A

tetradic

#9A40BF #BF5B40 #65BF40 #40A4BF

square

#9A40BF #BF5B40 #65BF40 #40A4BF

split-complementary

#9A40BF #A4BF40 #40BF5B

monochromatic

#502163 #753191 #9A40BF #B26ECE #CA9CDE

Accessibility & contrast

On white

5.44

#9A40BF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.86

#9A40BF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9A40BF

5.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9A40BF	#FFFFFF	#000000	##FFFFFF
##9A40BF	1.00	5.44	3.86	5.44
#FFFFFF	5.44	1.00	21.00	1.00
#000000	3.86	21.00	1.00	21.00
##FFFFFF	5.44	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0065C3

Deuteranopia (green-blind)

#3B6CBC

Tritanopia (blue-blind)

#97597A

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #9a40bf;
/* rgb */ color: rgb(154, 64, 191);
/* oklch */ color: oklch(54.8% 0.199 314.5);

Tailwind

colors: {
  custom: {
    50: '#bb7bd3',
    500: '#9a40bf',
    950: '#000000',
  },
}

SCSS

$custom: #9a40bf;
$custom-light: #bb7bd3;
$custom-dark: #000000;

JSON

{
  "hex": "#9a40bf",
  "rgb": {
    "r": 154,
    "g": 64,
    "b": 191
  },
  "hsl": {
    "h": 282.52,
    "s": 49.804,
    "l": 50
  },
  "oklch": {
    "l": 0.54777,
    "c": 0.19896,
    "h": 314.5
  },
  "luminance": 0.14298
}

Semantic roles & 50–950 ramp

primary

#9A40BF

secondary

#A2CA91

accent

#D94E77

background

#FBF7FD

surface

#F7EEFA

border

#D0C9D3

text

#120A14

muted

#817C83

Preview Lab

Preview with #9A40BF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →