#9A40AF#9A40AF

#9A40AF is a mid, vivid purple. Relative luminance 0.136; OKLCH L 53.8% C 0.184 H 319.6°. Best body text is #FFFFFF at 5.64:1 contrast (WCAG AA passes).

Color values

HEX	#9A40AF
RGB	rgb(154, 64, 175)
HSL	hsl(289, 46%, 47%)
HSV	hsv(289, 63%, 69%)
CMYK	cmyk(12%, 63.4%, 0%, 31.4%)
CIE-LAB	lab(43.70, 53.77, -42.62)
CIE-LCH	lch(43.70, 68.62, 321.60°)
OKLab	oklab(53.78% 0.1398 -0.119)
OKLCH	oklch(53.78% 0.184 319.6)
XYZ	xyz(22.8967, 13.6330, 41.9745)
Luminance	0.1363 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9A40AF #55AF40

analogous

#6340AF #9A40AF #AF408D

triadic

#9A40AF #AF9A40 #40AF9A

tetradic

#9A40AF #AF6340 #55AF40 #408DAF

square

#9A40AF #AF6340 #55AF40 #408DAF

split-complementary

#9A40AF #8DAF40 #40AF63

monochromatic

#4B1F55 #733082 #9A40AF #B465C7 #CA92D7

Accessibility & contrast

On white

5.64

#9A40AF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.73

#9A40AF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9A40AF

5.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9A40AF	#FFFFFF	#000000	##FFFFFF
##9A40AF	1.00	5.64	3.73	5.64
#FFFFFF	5.64	1.00	21.00	1.00
#000000	3.73	21.00	1.00	21.00
##FFFFFF	5.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2161B2

Deuteranopia (green-blind)

#486AAC

Tritanopia (blue-blind)

#9A5372

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #9a40af;
/* rgb */ color: rgb(154, 64, 175);
/* oklch */ color: oklch(53.8% 0.184 319.6);

Tailwind

colors: {
  custom: {
    50: '#bb7bc7',
    500: '#9a40af',
    950: '#000000',
  },
}

SCSS

$custom: #9a40af;
$custom-light: #bb7bc7;
$custom-dark: #000000;

JSON

{
  "hex": "#9a40af",
  "rgb": {
    "r": 154,
    "g": 64,
    "b": 175
  },
  "hsl": {
    "h": 288.649,
    "s": 46.444,
    "l": 46.863
  },
  "oklch": {
    "l": 0.53779,
    "c": 0.18356,
    "h": 319.6
  },
  "luminance": 0.13632
}

Semantic roles & 50–950 ramp

primary

#9A40AF

secondary

#93C388

accent

#D6526B

background

#FBF7FC

surface

#F7EEF8

border

#D0C9D1

text

#120A13

muted

#817C82

Preview Lab

Preview with #9A40AF

Body copy rendered with the generated semantic roles for this colour.

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