#994AB0#994AB0

#994AB0 is a mid, vivid purple. Relative luminance 0.148; OKLCH L 55.0% C 0.169 H 318.1°. Best body text is #FFFFFF at 5.30:1 contrast (WCAG AA passes).

Color values

HEX	#994AB0
RGB	rgb(153, 74, 176)
HSL	hsl(286, 41%, 49%)
HSV	hsv(286, 58%, 69%)
CMYK	cmyk(13.1%, 58%, 0%, 31%)
CIE-LAB	lab(45.37, 48.96, -40.58)
CIE-LCH	lch(45.37, 63.59, 320.35°)
OKLab	oklab(54.98% 0.1259 -0.1131)
OKLCH	oklch(54.98% 0.169 318.1)
XYZ	xyz(23.4210, 14.8054, 42.6899)
Luminance	0.1480 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#994AB0 #61B04A

analogous

#664AB0 #994AB0 #B04A94

triadic

#994AB0 #B0994A #4AB099

tetradic

#994AB0 #B0664A #61B04A #4A94B0

square

#994AB0 #B0664A #61B04A #4A94B0

split-complementary

#994AB0 #94B04A #4AB066

monochromatic

#4E265A #743885 #994AB0 #B273C4 #CA9ED6

Accessibility & contrast

On white

5.30

#994AB0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.96

#994AB0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #994AB0

5.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##994AB0	#FFFFFF	#000000	##FFFFFF
##994AB0	1.00	5.30	3.96	5.30
#FFFFFF	5.30	1.00	21.00	1.00
#000000	3.96	21.00	1.00	21.00
##FFFFFF	5.30	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3266B3

Deuteranopia (green-blind)

#4E6EAD

Tritanopia (blue-blind)

#995A76

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #994ab0;
/* rgb */ color: rgb(153, 74, 176);
/* oklch */ color: oklch(55.0% 0.169 318.1);

Tailwind

colors: {
  custom: {
    50: '#ba81c8',
    500: '#994ab0',
    950: '#000000',
  },
}

SCSS

$custom: #994ab0;
$custom-light: #ba81c8;
$custom-dark: #000000;

JSON

{
  "hex": "#994ab0",
  "rgb": {
    "r": 153,
    "g": 74,
    "b": 176
  },
  "hsl": {
    "h": 286.471,
    "s": 40.8,
    "l": 49.02
  },
  "oklch": {
    "l": 0.54979,
    "c": 0.16927,
    "h": 318.1
  },
  "luminance": 0.14804
}

Semantic roles & 50–950 ramp

primary

#994AB0

secondary

#9EC393

accent

#D15773

background

#FBF8FC

surface

#F6EFF8

border

#D0CAD1

text

#120A13

muted

#817C82

Preview Lab

Preview with #994AB0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →