#99437B#99437B

#99437B is a mid, vivid pink. Relative luminance 0.122; OKLCH L 51.4% C 0.133 H 343.0°. Best body text is #FFFFFF at 6.10:1 contrast (WCAG AA passes).

Color values

HEX#99437B
RGBrgb(153, 67, 123)
HSLhsl(321, 39%, 43%)
HSVhsv(321, 56%, 60%)
CMYKcmyk(0%, 56.2%, 19.6%, 40%)
CIE-LABlab(41.56, 42.80, -14.65)
CIE-LCHlch(41.56, 45.24, 341.11°)
OKLaboklab(51.36% 0.1275 -0.039)
OKLCHoklch(51.36% 0.133 343)
XYZxyz(18.7196, 12.2182, 20.1075)
Luminance0.1222 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#99437B #439961
analogous
#8C4399 #99437B #994350
triadic
#99437B #7B9943 #437B99
tetradic
#99437B #998C43 #439961 #435099
square
#99437B #998C43 #439961 #435099
split-complementary
#99437B #509943 #43998C
monochromatic
#441E37 #6E3059 #99437B #B9609A #CC8AB5

Accessibility & contrast

On white

6.10
#99437B on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.44
#99437B on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #99437B
6.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##99437B#FFFFFF#000000##FFFFFF
##99437B1.006.103.446.10
#FFFFFF6.101.0021.001.00
#0000003.4421.001.0021.00
##FFFFFF6.101.0021.001.00

Color blindness preview

Protanopia (red-blind)
#49597D
Deuteranopia (green-blind)
#616779
Tritanopia (blue-blind)
#A24359
Achromatopsia (no color)
#626262

Design tokens & code

CSS
--color: #99437b;
/* rgb */ color: rgb(153, 67, 123);
/* oklch */ color: oklch(51.4% 0.133 343.0);
Tailwind
colors: {
  custom: {
    50: '#b97ba1',
    500: '#99437b',
    950: '#000000',
  },
}
SCSS
$custom: #99437b;
$custom-light: #b97ba1;
$custom-dark: #000000;
JSON
{
  "hex": "#99437b",
  "rgb": {
    "r": 153,
    "g": 67,
    "b": 123
  },
  "hsl": {
    "h": 320.93,
    "s": 39.091,
    "l": 43.137
  },
  "oklch": {
    "l": 0.51359,
    "c": 0.13333,
    "h": 343
  },
  "luminance": 0.12217
}

Semantic roles & 50–950 ramp

primary
#99437B
secondary
#81B794
accent
#CF8259
background
#FBF7F9
surface
#F6EEF2
border
#D0C9CC
text
#120A0F
muted
#817C7E

Preview Lab

Preview with #99437B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#99437B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva