#9940BF#9940BF

#9940BF is a mid, vivid purple. Relative luminance 0.142; OKLCH L 54.6% C 0.199 H 314.1°. Best body text is #FFFFFF at 5.47:1 contrast (WCAG AA passes).

Color values

HEX	#9940BF
RGB	rgb(153, 64, 191)
HSL	hsl(282, 50%, 50%)
HSV	hsv(282, 66%, 75%)
CMYK	cmyk(19.9%, 66.5%, 0%, 25.1%)
CIE-LAB	lab(44.52, 56.79, -50.71)
CIE-LCH	lch(44.52, 76.14, 318.24°)
OKLab	oklab(54.65% 0.1381 -0.1427)
OKLCH	oklch(54.65% 0.199 314.1)
XYZ	xyz(24.3727, 14.2015, 50.7374)
Luminance	0.1420 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9940BF #66BF40

analogous

#5940BF #9940BF #BF40A6

triadic

#9940BF #BF9940 #40BF99

tetradic

#9940BF #BF5940 #66BF40 #40A6BF

square

#9940BF #BF5940 #66BF40 #40A6BF

split-complementary

#9940BF #A6BF40 #40BF59

monochromatic

#502163 #743191 #9940BF #B16ECE #CA9CDE

Accessibility & contrast

On white

5.47

#9940BF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.84

#9940BF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9940BF

5.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9940BF	#FFFFFF	#000000	##FFFFFF
##9940BF	1.00	5.47	3.84	5.47
#FFFFFF	5.47	1.00	21.00	1.00
#000000	3.84	21.00	1.00	21.00
##FFFFFF	5.47	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0064C3

Deuteranopia (green-blind)

#3A6BBC

Tritanopia (blue-blind)

#96597A

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #9940bf;
/* rgb */ color: rgb(153, 64, 191);
/* oklch */ color: oklch(54.6% 0.199 314.1);

Tailwind

colors: {
  custom: {
    50: '#bb7bd3',
    500: '#9940bf',
    950: '#000000',
  },
}

SCSS

$custom: #9940bf;
$custom-light: #bb7bd3;
$custom-dark: #000000;

JSON

{
  "hex": "#9940bf",
  "rgb": {
    "r": 153,
    "g": 64,
    "b": 191
  },
  "hsl": {
    "h": 282.047,
    "s": 49.804,
    "l": 50
  },
  "oklch": {
    "l": 0.54648,
    "c": 0.1986,
    "h": 314.1
  },
  "luminance": 0.14201
}

Semantic roles & 50–950 ramp

primary

#9940BF

secondary

#A2CA91

accent

#D94E78

background

#FBF7FD

surface

#F7EEFA

border

#D0C9D3

text

#120A14

muted

#817C83

Preview Lab

Preview with #9940BF

Body copy rendered with the generated semantic roles for this colour.

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