#99391D#99391D

#99391D is a mid, vivid red. Relative luminance 0.098; OKLCH L 47.6% C 0.135 H 36.6°. Best body text is #FFFFFF at 7.10:1 contrast (WCAG AA passes).

Color values

HEX	#99391D
RGB	rgb(153, 57, 29)
HSL	hsl(14, 68%, 36%)
HSV	hsv(14, 81%, 60%)
CMYK	cmyk(0%, 62.7%, 81%, 40%)
CIE-LAB	lab(37.46, 38.70, 37.12)
CIE-LCH	lch(37.46, 53.62, 43.81°)
OKLab	oklab(47.55% 0.1084 0.0805)
OKLCH	oklch(47.55% 0.135 36.6)
XYZ	xyz(14.8234, 9.7894, 2.2711)
Luminance	0.0979 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#99391D #1D7D99

analogous

#991D3F #99391D #99771D

triadic

#99391D #1D9939 #391D99

tetradic

#99391D #3F991D #1D7D99 #771D99

square

#99391D #3F991D #1D7D99 #771D99

split-complementary

#99391D #1D9977 #1D3F99

monochromatic

#321309 #662613 #99391D #CC4C27 #DE7252

Accessibility & contrast

On white

7.10

#99391D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.96

#99391D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #99391D

7.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##99391D	#FFFFFF	#000000	##FFFFFF
##99391D	1.00	7.10	2.96	7.10
#FFFFFF	7.10	1.00	21.00	1.00
#000000	2.96	21.00	1.00	21.00
##FFFFFF	7.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#544B19

Deuteranopia (green-blind)

#6C6019

Tritanopia (blue-blind)

#A92133

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #99391d;
/* rgb */ color: rgb(153, 57, 29);
/* oklch */ color: oklch(47.6% 0.135 36.6);

Tailwind

colors: {
  custom: {
    50: '#bf735b',
    500: '#99391d',
    950: '#000000',
  },
}

SCSS

$custom: #99391d;
$custom-light: #bf735b;
$custom-dark: #000000;

JSON

{
  "hex": "#99391d",
  "rgb": {
    "r": 153,
    "g": 57,
    "b": 29
  },
  "hsl": {
    "h": 13.548,
    "s": 68.132,
    "l": 35.686
  },
  "oklch": {
    "l": 0.47554,
    "c": 0.13503,
    "h": 36.6
  },
  "luminance": 0.09787
}

Semantic roles & 50–950 ramp

primary

#99391D

secondary

#51A8C1

accent

#C4EB3D

background

#FCF7F5

surface

#F9EDE9

border

#D2C8C5

text

#140804

muted

#827B79

Preview Lab

Preview with #99391D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →