#99348F#99348F

#99348F is a mid, vivid purple. Relative luminance 0.112; OKLCH L 50.5% C 0.172 H 332.0°. Best body text is #FFFFFF at 6.48:1 contrast (WCAG AA passes).

Color values

HEX	#99348F
RGB	rgb(153, 52, 143)
HSL	hsl(306, 49%, 40%)
HSV	hsv(306, 66%, 60%)
CMYK	cmyk(0%, 66%, 6.5%, 40%)
CIE-LAB	lab(39.94, 52.89, -29.41)
CIE-LCH	lch(39.94, 60.52, 330.93°)
OKLab	oklab(50.46% 0.1514 -0.0806)
OKLCH	oklch(50.46% 0.172 332)
XYZ	xyz(19.3228, 11.2129, 27.1279)
Luminance	0.1121 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#99348F #34993E

analogous

#713499 #99348F #99345C

triadic

#99348F #8F9934 #348F99

tetradic

#99348F #997134 #34993E #345C99

square

#99348F #997134 #34993E #345C99

split-complementary

#99348F #5C9934 #349971

monochromatic

#3E153A #6B2464 #99348F #C149B5 #D177C8

Accessibility & contrast

On white

6.48

#99348F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.24

#99348F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #99348F

6.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##99348F	#FFFFFF	#000000	##FFFFFF
##99348F	1.00	6.48	3.24	6.48
#FFFFFF	6.48	1.00	21.00	1.00
#000000	3.24	21.00	1.00	21.00
##FFFFFF	6.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2F5592

Deuteranopia (green-blind)

#52638C

Tritanopia (blue-blind)

#9F3E5D

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #99348f;
/* rgb */ color: rgb(153, 52, 143);
/* oklch */ color: oklch(50.5% 0.172 332.0);

Tailwind

colors: {
  custom: {
    50: '#ba73b0',
    500: '#99348f',
    950: '#000000',
  },
}

SCSS

$custom: #99348f;
$custom-light: #ba73b0;
$custom-dark: #000000;

JSON

{
  "hex": "#99348f",
  "rgb": {
    "r": 153,
    "g": 52,
    "b": 143
  },
  "hsl": {
    "h": 305.941,
    "s": 49.268,
    "l": 40.196
  },
  "oklch": {
    "l": 0.50459,
    "c": 0.17157,
    "h": 332
  },
  "luminance": 0.11211
}

Semantic roles & 50–950 ramp

primary

#99348F

secondary

#70B977

accent

#D95D4F

background

#FBF7FA

surface

#F7EDF5

border

#D0C8CF

text

#120910

muted

#817B7F

Preview Lab

Preview with #99348F

Body copy rendered with the generated semantic roles for this colour.

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