#99348A#99348A

#99348A is a mid, vivid purple. Relative luminance 0.111; OKLCH L 50.2% C 0.168 H 334.2°. Best body text is #FFFFFF at 6.54:1 contrast (WCAG AA passes).

Color values

HEX	#99348A
RGB	rgb(153, 52, 138)
HSL	hsl(309, 49%, 40%)
HSV	hsv(309, 66%, 60%)
CMYK	cmyk(0%, 66%, 9.8%, 40%)
CIE-LAB	lab(39.69, 52.07, -26.74)
CIE-LCH	lch(39.69, 58.53, 332.82°)
OKLab	oklab(50.2% 0.1509 -0.073)
OKLCH	oklch(50.2% 0.168 334.2)
XYZ	xyz(18.9524, 11.0648, 25.1774)
Luminance	0.1106 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#99348A #349943

analogous

#753499 #99348A #993457

triadic

#99348A #8A9934 #348A99

tetradic

#99348A #997534 #349943 #345799

square

#99348A #997534 #349943 #345799

split-complementary

#99348A #579934 #349975

monochromatic

#3E1538 #6B2461 #99348A #C149AF #D177C3

Accessibility & contrast

On white

6.54

#99348A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.21

#99348A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #99348A

6.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##99348A	#FFFFFF	#000000	##FFFFFF
##99348A	1.00	6.54	3.21	6.54
#FFFFFF	6.54	1.00	21.00	1.00
#000000	3.21	21.00	1.00	21.00
##FFFFFF	6.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#33548D

Deuteranopia (green-blind)

#546387

Tritanopia (blue-blind)

#A03C5A

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #99348a;
/* rgb */ color: rgb(153, 52, 138);
/* oklch */ color: oklch(50.2% 0.168 334.2);

Tailwind

colors: {
  custom: {
    50: '#ba73ac',
    500: '#99348a',
    950: '#000000',
  },
}

SCSS

$custom: #99348a;
$custom-light: #ba73ac;
$custom-dark: #000000;

JSON

{
  "hex": "#99348a",
  "rgb": {
    "r": 153,
    "g": 52,
    "b": 138
  },
  "hsl": {
    "h": 308.911,
    "s": 49.268,
    "l": 40.196
  },
  "oklch": {
    "l": 0.50199,
    "c": 0.16761,
    "h": 334.2
  },
  "luminance": 0.11063
}

Semantic roles & 50–950 ramp

primary

#99348A

secondary

#70B97B

accent

#D9634F

background

#FBF7FA

surface

#F7EDF4

border

#D0C8CE

text

#120910

muted

#817B7F

Preview Lab

Preview with #99348A

Body copy rendered with the generated semantic roles for this colour.

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