#99343E#99343E

#99343E is a mid, vivid red. Relative luminance 0.096; OKLCH L 47.4% C 0.135 H 18.2°. Best body text is #FFFFFF at 7.20:1 contrast (WCAG AA passes).

Color values

HEX	#99343E
RGB	rgb(153, 52, 62)
HSL	hsl(354, 49%, 40%)
HSV	hsv(354, 66%, 60%)
CMYK	cmyk(0%, 66%, 59.5%, 40%)
CIE-LAB	lab(37.07, 42.84, 17.12)
CIE-LCH	lch(37.07, 46.13, 21.78°)
OKLab	oklab(47.42% 0.1279 0.042)
OKLCH	oklch(47.42% 0.135 18.2)
XYZ	xyz(15.2358, 9.5781, 5.6030)
Luminance	0.0958 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#99343E #34998F

analogous

#993471 #99343E #995C34

triadic

#99343E #3E9934 #343E99

tetradic

#99343E #719934 #34998F #5C3499

square

#99343E #719934 #34998F #5C3499

split-complementary

#99343E #34995C #347199

monochromatic

#3E1519 #6B242B #99343E #C14955 #D17780

Accessibility & contrast

On white

7.20

#99343E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.92

#99343E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #99343E

7.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##99343E	#FFFFFF	#000000	##FFFFFF
##99343E	1.00	7.20	2.92	7.20
#FFFFFF	7.20	1.00	21.00	1.00
#000000	2.92	21.00	1.00	21.00
##FFFFFF	7.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D4A3E

Deuteranopia (green-blind)

#675F3B

Tritanopia (blue-blind)

#A72038

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #99343e;
/* rgb */ color: rgb(153, 52, 62);
/* oklch */ color: oklch(47.4% 0.135 18.2);

Tailwind

colors: {
  custom: {
    50: '#bd7173',
    500: '#99343e',
    950: '#000000',
  },
}

SCSS

$custom: #99343e;
$custom-light: #bd7173;
$custom-dark: #000000;

JSON

{
  "hex": "#99343e",
  "rgb": {
    "r": 153,
    "g": 52,
    "b": 62
  },
  "hsl": {
    "h": 354.059,
    "s": 49.268,
    "l": 40.196
  },
  "oklch": {
    "l": 0.47415,
    "c": 0.13466,
    "h": 18.2
  },
  "luminance": 0.09576
}

Semantic roles & 50–950 ramp

primary

#99343E

secondary

#70B9B2

accent

#D9CB4F

background

#FCF7F6

surface

#F8EDEC

border

#D1C8C7

text

#130808

muted

#827B7B

Preview Lab

Preview with #99343E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →