#99274A#99274A
#99274A is a mid, vivid pink. Relative luminance 0.087; OKLCH L 46.3% C 0.151 H 7.1°. Best body text is #FFFFFF at 7.65:1 contrast (WCAG AA passes).
Color values
| HEX | #99274A |
|---|---|
| RGB | rgb(153, 39, 74) |
| HSL | hsl(342, 59%, 38%) |
| HSV | hsv(342, 75%, 60%) |
| CMYK | cmyk(0%, 74.5%, 51.6%, 40%) |
| CIE-LAB | lab(35.44, 49.08, 7.20) |
| CIE-LCH | lch(35.44, 49.60, 8.34°) |
| OKLab | oklab(46.29% 0.1496 0.0187) |
| OKLCH | oklch(46.29% 0.151 7.1) |
| XYZ | xyz(15.0997, 8.7198, 7.3652) |
| Luminance | 0.0872 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Berry
#990F4B
ΔE00 3.46
Purple Red
#990147
ΔE00 3.80
Purplish Red
#B0054B
ΔE00 4.32
Raspberry (survey)
#B00149
ΔE00 4.43
Cranberry
#9E003A
ΔE00 4.51
Violet Red
#A50055
ΔE00 5.11
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#99274A #279976
analogous
#992783 #99274A #993D27
triadic
#99274A #4A9927 #274A99
tetradic
#99274A #839927 #279976 #3D2799
square
#99274A #839927 #279976 #3D2799
split-complementary
#99274A #27993D #278399
monochromatic
#370E1B #681B32 #99274A #CA3362 #D76387
Accessibility & contrast
On white
7.65
#99274A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.74
#99274A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #99274A
7.65:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##99274A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##99274A | 1.00 | 7.65 | 2.74 | 7.65 |
| #FFFFFF | 7.65 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.74 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.65 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#43454B
Deuteranopia (green-blind)
#615C47
Tritanopia (blue-blind)
#A70D36
Achromatopsia (no color)
#535353
Design tokens & code
CSS
--color: #99274a; /* rgb */ color: rgb(153, 39, 74); /* oklch */ color: oklch(46.3% 0.151 7.1);
Tailwind
colors: {
custom: {
50: '#bd6b7c',
500: '#99274a',
950: '#000000',
},
}SCSS
$custom: #99274a; $custom-light: #bd6b7c; $custom-dark: #000000;
JSON
{
"hex": "#99274a",
"rgb": {
"r": 153,
"g": 39,
"b": 74
},
"hsl": {
"h": 341.579,
"s": 59.375,
"l": 37.647
},
"oklch": {
"l": 0.4629,
"c": 0.15076,
"h": 7.1
},
"luminance": 0.08718
}Semantic roles & 50–950 ramp
primary
#99274A
secondary
#5FBDA0
accent
#E3B245
background
#FCF6F7
surface
#F8ECEE
border
#D1C7C9
text
#130709
muted
#827A7B