#99273E#99273E
#99273E is a mid, vivid red. Relative luminance 0.086; OKLCH L 46.0% C 0.149 H 14.0°. Best body text is #FFFFFF at 7.74:1 contrast (WCAG AA passes).
Color values
| HEX | #99273E |
|---|---|
| RGB | rgb(153, 39, 62) |
| HSL | hsl(348, 59%, 38%) |
| HSV | hsv(348, 75%, 60%) |
| CMYK | cmyk(0%, 74.5%, 59.5%, 40%) |
| CIE-LAB | lab(35.15, 48.12, 14.55) |
| CIE-LCH | lch(35.15, 50.27, 16.82°) |
| OKLab | oklab(45.98% 0.1448 0.036) |
| OKLCH | oklch(45.98% 0.149 14) |
| XYZ | xyz(14.7333, 8.5732, 5.4355) |
| Luminance | 0.0857 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.46
Rouge
#AB1239
ΔE00 3.82
Red Wine
#8C0034
ΔE00 5.39
Raspberry (survey)
#B00149
ΔE00 5.48
Purplish Red
#B0054B
ΔE00 5.73
Purple Red
#990147
ΔE00 6.66
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#99273E #279982
analogous
#992777 #99273E #994927
triadic
#99273E #3E9927 #273E99
tetradic
#99273E #779927 #279982 #492799
square
#99273E #779927 #279982 #492799
split-complementary
#99273E #279949 #277799
monochromatic
#370E16 #681B2A #99273E #CA3352 #D7637B
Accessibility & contrast
On white
7.74
#99273E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.71
#99273E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #99273E
7.74:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##99273E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##99273E | 1.00 | 7.74 | 2.71 | 7.74 |
| #FFFFFF | 7.74 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.71 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.74 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#45443E
Deuteranopia (green-blind)
#635B3B
Tritanopia (blue-blind)
#A80331
Achromatopsia (no color)
#535353
Design tokens & code
CSS
--color: #99273e; /* rgb */ color: rgb(153, 39, 62); /* oklch */ color: oklch(46.0% 0.149 14.0);
Tailwind
colors: {
custom: {
50: '#bd6b73',
500: '#99273e',
950: '#000000',
},
}SCSS
$custom: #99273e; $custom-light: #bd6b73; $custom-dark: #000000;
JSON
{
"hex": "#99273e",
"rgb": {
"r": 153,
"g": 39,
"b": 62
},
"hsl": {
"h": 347.895,
"s": 59.375,
"l": 37.647
},
"oklch": {
"l": 0.45981,
"c": 0.1492,
"h": 14
},
"luminance": 0.08571
}Semantic roles & 50–950 ramp
primary
#99273E
secondary
#5FBDAA
accent
#E3C345
background
#FCF6F6
surface
#F8ECEC
border
#D1C7C7
text
#130708
muted
#827A7B