#99263D#99263D
#99263D is a mid, vivid red. Relative luminance 0.085; OKLCH L 45.9% C 0.150 H 14.2°. Best body text is #FFFFFF at 7.78:1 contrast (WCAG AA passes).
Color values
| HEX | #99263D |
|---|---|
| RGB | rgb(153, 38, 61) |
| HSL | hsl(348, 60%, 37%) |
| HSV | hsv(348, 75%, 60%) |
| CMYK | cmyk(0%, 75.2%, 60.1%, 40%) |
| CIE-LAB | lab(35.00, 48.41, 14.99) |
| CIE-LCH | lch(35.00, 50.67, 17.20°) |
| OKLab | oklab(45.86% 0.1455 0.0369) |
| OKLCH | oklch(45.86% 0.15 14.2) |
| XYZ | xyz(14.6737, 8.4976, 5.2815) |
| Luminance | 0.0849 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.40
Rouge
#AB1239
ΔE00 3.69
Red Wine
#8C0034
ΔE00 5.32
Raspberry (survey)
#B00149
ΔE00 5.58
Purplish Red
#B0054B
ΔE00 5.84
Purple Red
#990147
ΔE00 6.77
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#99263D #269982
analogous
#992676 #99263D #994926
triadic
#99263D #3D9926 #263D99
tetradic
#99263D #769926 #269982 #492699
square
#99263D #769926 #269982 #492699
split-complementary
#99263D #269949 #267699
monochromatic
#370E16 #681A29 #99263D #CA3251 #D86279
Accessibility & contrast
On white
7.78
#99263D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.70
#99263D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #99263D
7.78:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##99263D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##99263D | 1.00 | 7.78 | 2.70 | 7.78 |
| #FFFFFF | 7.78 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.70 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.78 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#45433D
Deuteranopia (green-blind)
#625B3A
Tritanopia (blue-blind)
#A80030
Achromatopsia (no color)
#525252
Design tokens & code
CSS
--color: #99263d; /* rgb */ color: rgb(153, 38, 61); /* oklch */ color: oklch(45.9% 0.150 14.2);
Tailwind
colors: {
custom: {
50: '#bd6a72',
500: '#99263d',
950: '#000000',
},
}SCSS
$custom: #99263d; $custom-light: #bd6a72; $custom-dark: #000000;
JSON
{
"hex": "#99263d",
"rgb": {
"r": 153,
"g": 38,
"b": 61
},
"hsl": {
"h": 348,
"s": 60.209,
"l": 37.451
},
"oklch": {
"l": 0.45862,
"c": 0.15016,
"h": 14.2
},
"luminance": 0.08495
}Semantic roles & 50–950 ramp
primary
#99263D
secondary
#5EBDAA
accent
#E3C444
background
#FCF6F6
surface
#F8ECEC
border
#D1C7C7
text
#130707
muted
#827A7A