#99243C#99243C
#99243C is a mid, vivid red. Relative luminance 0.084; OKLCH L 45.7% C 0.152 H 14.3°. Best body text is #FFFFFF at 7.86:1 contrast (WCAG AA passes).
Color values
| HEX | #99243C |
|---|---|
| RGB | rgb(153, 36, 60) |
| HSL | hsl(348, 62%, 37%) |
| HSV | hsv(348, 76%, 60%) |
| CMYK | cmyk(0%, 76.5%, 60.8%, 40%) |
| CIE-LAB | lab(34.73, 49.04, 15.27) |
| CIE-LCH | lch(34.73, 51.36, 17.30°) |
| OKLab | oklab(45.65% 0.1474 0.0375) |
| OKLCH | oklch(45.65% 0.152 14.3) |
| XYZ | xyz(14.5848, 8.3624, 5.1202) |
| Luminance | 0.0836 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.17
Rouge
#AB1239
ΔE00 3.60
Red Wine
#8C0034
ΔE00 5.11
Raspberry (survey)
#B00149
ΔE00 5.57
Purplish Red
#B0054B
ΔE00 5.85
Purple Red
#990147
ΔE00 6.71
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#99243C #249981
analogous
#992477 #99243C #994624
triadic
#99243C #3C9924 #243C99
tetradic
#99243C #779924 #249981 #462499
square
#99243C #779924 #249981 #462499
split-complementary
#99243C #249946 #247799
monochromatic
#360D15 #671829 #99243C #CB304F #D95E77
Accessibility & contrast
On white
7.86
#99243C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.67
#99243C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #99243C
7.86:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##99243C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##99243C | 1.00 | 7.86 | 2.67 | 7.86 |
| #FFFFFF | 7.86 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.67 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.86 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#44423C
Deuteranopia (green-blind)
#625A39
Tritanopia (blue-blind)
#A8002E
Achromatopsia (no color)
#525252
Design tokens & code
CSS
--color: #99243c; /* rgb */ color: rgb(153, 36, 60); /* oklch */ color: oklch(45.7% 0.152 14.3);
Tailwind
colors: {
custom: {
50: '#be6971',
500: '#99243c',
950: '#000000',
},
}SCSS
$custom: #99243c; $custom-light: #be6971; $custom-dark: #000000;
JSON
{
"hex": "#99243c",
"rgb": {
"r": 153,
"g": 36,
"b": 60
},
"hsl": {
"h": 347.692,
"s": 61.905,
"l": 37.059
},
"oklch": {
"l": 0.45654,
"c": 0.15209,
"h": 14.3
},
"luminance": 0.0836
}Semantic roles & 50–950 ramp
primary
#99243C
secondary
#5BBEAA
accent
#E5C443
background
#FCF6F6
surface
#F8EBEC
border
#D1C6C7
text
#130707
muted
#827A7A