#991696#991696

#991696 is a mid, highly saturated purple. Relative luminance 0.095; OKLCH L 48.5% C 0.208 H 329.3°. Best body text is #FFFFFF at 7.22:1 contrast (WCAG AA passes).

Color values

HEX	#991696
RGB	rgb(153, 22, 150)
HSL	hsl(301, 75%, 34%)
HSV	hsv(301, 86%, 60%)
CMYK	cmyk(0%, 85.6%, 2%, 40%)
CIE-LAB	lab(37.02, 63.45, -38.28)
CIE-LCH	lch(37.02, 74.10, 328.89°)
OKLab	oklab(48.49% 0.1787 -0.1061)
OKLCH	oklch(48.49% 0.208 329.3)
XYZ	xyz(18.9287, 9.5497, 29.6946)
Luminance	0.0955 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#991696 #169919

analogous

#5B1699 #991696 #991655

triadic

#991696 #969916 #169699

tetradic

#991696 #995B16 #169919 #165599

square

#991696 #995B16 #169919 #165599

split-complementary

#991696 #559916 #16995B

monochromatic

#2E072D #630E62 #991696 #CF1ECA #E445E1

Accessibility & contrast

On white

7.22

#991696 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.91

#991696 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #991696

7.22:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##991696	#FFFFFF	#000000	##FFFFFF
##991696	1.00	7.22	2.91	7.22
#FFFFFF	7.22	1.00	21.00	1.00
#000000	2.91	21.00	1.00	21.00
##FFFFFF	7.22	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004C99

Deuteranopia (green-blind)

#425D93

Tritanopia (blue-blind)

#9F2E59

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #991696;
/* rgb */ color: rgb(153, 22, 150);
/* oklch */ color: oklch(48.5% 0.208 329.3);

Tailwind

colors: {
  custom: {
    50: '#bb68b5',
    500: '#991696',
    950: '#000000',
  },
}

SCSS

$custom: #991696;
$custom-light: #bb68b5;
$custom-dark: #000000;

JSON

{
  "hex": "#991696",
  "rgb": {
    "r": 153,
    "g": 22,
    "b": 150
  },
  "hsl": {
    "h": 301.374,
    "s": 74.857,
    "l": 34.314
  },
  "oklch": {
    "l": 0.48493,
    "c": 0.20785,
    "h": 329.3
  },
  "luminance": 0.09548
}

Semantic roles & 50–950 ramp

primary

#991696

secondary

#46C549

accent

#F13B36

background

#FCF6FB

surface

#F8ECF6

border

#D1C7D0

text

#120711

muted

#817A80

Preview Lab

Preview with #991696

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →