#98729A#98729A

#98729A is a mid, moderate purple. Relative luminance 0.210; OKLCH L 60.3% C 0.074 H 324.8°. Best body text is #000000 at 5.21:1 contrast (WCAG AA passes).

Color values

HEX	#98729A
RGB	rgb(152, 114, 154)
HSL	hsl(297, 17%, 53%)
HSV	hsv(297, 26%, 60%)
CMYK	cmyk(1.3%, 26%, 0%, 39.6%)
CIE-LAB	lab(53.00, 22.09, -15.82)
CIE-LCH	lch(53.00, 27.17, 324.40°)
OKLab	oklab(60.35% 0.0606 -0.0427)
OKLCH	oklch(60.35% 0.074 324.8)
XYZ	xyz(24.7983, 21.0438, 33.3211)
Luminance	0.2104 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#98729A #749A72

analogous

#84729A #98729A #9A7288

triadic

#98729A #9A9872 #729A98

tetradic

#98729A #9A8472 #749A72 #72889A

square

#98729A #9A8472 #749A72 #72889A

split-complementary

#98729A #889A72 #729A84

monochromatic

#543D55 #775678 #98729A #B296B4 #CCB9CD

Accessibility & contrast

On white

4.03

#98729A on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.21

#98729A on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #98729A

5.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##98729A	#FFFFFF	#000000	##000000
##98729A	1.00	4.03	5.21	5.21
#FFFFFF	4.03	1.00	21.00	21.00
#000000	5.21	21.00	1.00	1.00
##000000	5.21	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6F7C9C

Deuteranopia (green-blind)

#788099

Tritanopia (blue-blind)

#9A7680

Achromatopsia (no color)

#7F7F7F

Design tokens & code

CSS

--color: #98729a;
/* rgb */ color: rgb(152, 114, 154);
/* oklch */ color: oklch(60.3% 0.074 324.8);

Tailwind

colors: {
  custom: {
    50: '#b79bb7',
    500: '#98729a',
    950: '#000000',
  },
}

SCSS

$custom: #98729a;
$custom-light: #b79bb7;
$custom-dark: #000000;

JSON

{
  "hex": "#98729a",
  "rgb": {
    "r": 152,
    "g": 114,
    "b": 154
  },
  "hsl": {
    "h": 297,
    "s": 16.529,
    "l": 52.549
  },
  "oklch": {
    "l": 0.60346,
    "c": 0.0741,
    "h": 324.8
  },
  "luminance": 0.21043
}

Semantic roles & 50–950 ramp

primary

#98729A

secondary

#ACBDAB

accent

#B96F72

background

#FBF9FB

surface

#F6F2F6

border

#D0CCD0

text

#110E11

muted

#807E80

Preview Lab

Preview with #98729A

Body copy rendered with the generated semantic roles for this colour.

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