#98412B#98412B

#98412B is a mid, vivid red. Relative luminance 0.106; OKLCH L 48.7% C 0.122 H 35.3°. Best body text is #FFFFFF at 6.72:1 contrast (WCAG AA passes).

Color values

HEX	#98412B
RGB	rgb(152, 65, 43)
HSL	hsl(12, 56%, 38%)
HSV	hsv(12, 72%, 60%)
CMYK	cmyk(0%, 57.2%, 71.7%, 40.4%)
CIE-LAB	lab(38.95, 34.98, 30.96)
CIE-LCH	lch(38.95, 46.71, 41.51°)
OKLab	oklab(48.7% 0.0998 0.0707)
OKLCH	oklch(48.7% 0.122 35.3)
XYZ	xyz(15.2767, 10.6324, 3.5328)
Luminance	0.1063 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#98412B #2B8298

analogous

#982B4B #98412B #98772B

triadic

#98412B #2B9841 #412B98

tetradic

#98412B #4B982B #2B8298 #772B98

square

#98412B #4B982B #2B8298 #772B98

split-complementary

#98412B #2B9877 #2B4B98

monochromatic

#391810 #682D1E #98412B #C75639 #D57F69

Accessibility & contrast

On white

6.72

#98412B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.13

#98412B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #98412B

6.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##98412B	#FFFFFF	#000000	##FFFFFF
##98412B	1.00	6.72	3.13	6.72
#FFFFFF	6.72	1.00	21.00	1.00
#000000	3.13	21.00	1.00	21.00
##FFFFFF	6.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#585028

Deuteranopia (green-blind)

#6E6329

Tritanopia (blue-blind)

#A72F3C

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #98412b;
/* rgb */ color: rgb(152, 65, 43);
/* oklch */ color: oklch(48.7% 0.122 35.3);

Tailwind

colors: {
  custom: {
    50: '#bc7865',
    500: '#98412b',
    950: '#000000',
  },
}

SCSS

$custom: #98412b;
$custom-light: #bc7865;
$custom-dark: #000000;

JSON

{
  "hex": "#98412b",
  "rgb": {
    "r": 152,
    "g": 65,
    "b": 43
  },
  "hsl": {
    "h": 12.11,
    "s": 55.897,
    "l": 38.235
  },
  "oklch": {
    "l": 0.48698,
    "c": 0.12228,
    "h": 35.3
  },
  "luminance": 0.1063
}

Semantic roles & 50–950 ramp

primary

#98412B

secondary

#64A9BB

accent

#C1DF49

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130905

muted

#827B7A

Preview Lab

Preview with #98412B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →