#98374E#98374E
#98374E is a mid, vivid red. Relative luminance 0.100; OKLCH L 48.0% C 0.131 H 9.0°. Best body text is #FFFFFF at 7.02:1 contrast (WCAG AA passes).
Color values
| HEX | #98374E |
|---|---|
| RGB | rgb(152, 55, 78) |
| HSL | hsl(346, 47%, 41%) |
| HSV | hsv(346, 64%, 60%) |
| CMYK | cmyk(0%, 63.8%, 48.7%, 40.4%) |
| CIE-LAB | lab(37.77, 42.52, 7.90) |
| CIE-LCH | lch(37.77, 43.25, 10.52°) |
| OKLab | oklab(48.02% 0.1292 0.0205) |
| OKLCH | oklch(48.02% 0.131 9) |
| XYZ | xyz(15.6914, 9.9598, 8.3024) |
| Luminance | 0.0996 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Light Burgundy
#A8415B
ΔE00 4.34
Light Maroon
#A24857
ΔE00 4.79
Purplish Red
#B0054B
ΔE00 5.97
Raspberry (survey)
#B00149
ΔE00 6.08
Berry
#990F4B
ΔE00 6.30
Cranberry
#9E003A
ΔE00 6.51
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#98374E #379881
analogous
#98377E #98374E #985037
triadic
#98374E #4E9837 #374E98
tetradic
#98374E #7E9837 #379881 #503798
square
#98374E #7E9837 #379881 #503798
split-complementary
#98374E #379850 #377E98
monochromatic
#3E1620 #6B2737 #98374E #BF4D68 #CF7A8E
Accessibility & contrast
On white
7.02
#98374E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.99
#98374E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #98374E
7.02:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##98374E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##98374E | 1.00 | 7.02 | 2.99 | 7.02 |
| #FFFFFF | 7.02 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.99 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.02 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C4D4E
Deuteranopia (green-blind)
#65604C
Tritanopia (blue-blind)
#A52940
Achromatopsia (no color)
#595959
Design tokens & code
CSS
--color: #98374e; /* rgb */ color: rgb(152, 55, 78); /* oklch */ color: oklch(48.0% 0.131 9.0);
Tailwind
colors: {
custom: {
50: '#bb737f',
500: '#98374e',
950: '#000000',
},
}SCSS
$custom: #98374e; $custom-light: #bb737f; $custom-dark: #000000;
JSON
{
"hex": "#98374e",
"rgb": {
"r": 152,
"g": 55,
"b": 78
},
"hsl": {
"h": 345.773,
"s": 46.86,
"l": 40.588
},
"oklch": {
"l": 0.48022,
"c": 0.13078,
"h": 9
},
"luminance": 0.09958
}Semantic roles & 50–950 ramp
primary
#98374E
secondary
#73B8A8
accent
#D6B751
background
#FCF7F7
surface
#F8EDEE
border
#D1C8C9
text
#12080A
muted
#817B7C