#98374D#98374D

#98374D is a mid, vivid red. Relative luminance 0.099; OKLCH L 48.0% C 0.131 H 9.7°. Best body text is #FFFFFF at 7.03:1 contrast (WCAG AA passes).

Color values

HEX	#98374D
RGB	rgb(152, 55, 77)
HSL	hsl(346, 47%, 41%)
HSV	hsv(346, 64%, 60%)
CMYK	cmyk(0%, 63.8%, 49.3%, 40.4%)
CIE-LAB	lab(37.74, 42.43, 8.50)
CIE-LCH	lch(37.74, 43.27, 11.32°)
OKLab	oklab(47.99% 0.1288 0.0219)
OKLCH	oklch(47.99% 0.131 9.7)
XYZ	xyz(15.6559, 9.9455, 8.1150)
Luminance	0.0994 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#98374D #379882

analogous

#98377D #98374D #985137

triadic

#98374D #4D9837 #374D98

tetradic

#98374D #7D9837 #379882 #513798

square

#98374D #7D9837 #379882 #513798

split-complementary

#98374D #379851 #377D98

monochromatic

#3E161F #6B2736 #98374D #BF4D67 #CF7A8E

Accessibility & contrast

On white

7.03

#98374D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.99

#98374D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #98374D

7.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##98374D	#FFFFFF	#000000	##FFFFFF
##98374D	1.00	7.03	2.99	7.03
#FFFFFF	7.03	1.00	21.00	1.00
#000000	2.99	21.00	1.00	21.00
##FFFFFF	7.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C4D4D

Deuteranopia (green-blind)

#65604B

Tritanopia (blue-blind)

#A5293F

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #98374d;
/* rgb */ color: rgb(152, 55, 77);
/* oklch */ color: oklch(48.0% 0.131 9.7);

Tailwind

colors: {
  custom: {
    50: '#bb737e',
    500: '#98374d',
    950: '#000000',
  },
}

SCSS

$custom: #98374d;
$custom-light: #bb737e;
$custom-dark: #000000;

JSON

{
  "hex": "#98374d",
  "rgb": {
    "r": 152,
    "g": 55,
    "b": 77
  },
  "hsl": {
    "h": 346.392,
    "s": 46.86,
    "l": 40.588
  },
  "oklch": {
    "l": 0.47994,
    "c": 0.13062,
    "h": 9.7
  },
  "luminance": 0.09944
}

Semantic roles & 50–950 ramp

primary

#98374D

secondary

#73B8A8

accent

#D6B851

background

#FCF7F7

surface

#F8EDEE

border

#D1C8C9

text

#12080A

muted

#817B7C

Preview Lab

Preview with #98374D

Body copy rendered with the generated semantic roles for this colour.

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