#98372C#98372C
#98372C is a mid, vivid red. Relative luminance 0.096; OKLCH L 47.3% C 0.132 H 29.4°. Best body text is #FFFFFF at 7.20:1 contrast (WCAG AA passes).
Color values
| HEX | #98372C |
|---|---|
| RGB | rgb(152, 55, 44) |
| HSL | hsl(6, 55%, 38%) |
| HSV | hsv(6, 71%, 60%) |
| CMYK | cmyk(0%, 63.8%, 71.1%, 40.4%) |
| CIE-LAB | lab(37.10, 39.94, 28.23) |
| CIE-LCH | lch(37.10, 48.91, 35.25°) |
| OKLab | oklab(47.3% 0.1154 0.0649) |
| OKLCH | oklch(47.3% 0.132 29.4) |
| XYZ | xyz(14.7712, 9.5917, 3.4559) |
| Luminance | 0.0959 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brownish Red
#9E3623
ΔE00 3.00
Brick
#A03623
ΔE00 3.20
Brown
#A52A2A
ΔE00 3.50
Firebrick
#B22222
ΔE00 5.46
Red Brown
#8B2E16
ΔE00 5.60
Carmine
#9D0216
ΔE00 6.38
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#98372C #2C8D98
analogous
#982C57 #98372C #986D2C
triadic
#98372C #2C9837 #372C98
tetradic
#98372C #57982C #2C8D98 #6D2C98
square
#98372C #57982C #2C8D98 #6D2C98
split-complementary
#98372C #2C986D #2C5798
monochromatic
#391511 #69261E #98372C #C6493B #D4756A
Accessibility & contrast
On white
7.20
#98372C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.92
#98372C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #98372C
7.20:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##98372C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##98372C | 1.00 | 7.20 | 2.92 | 7.20 |
| #FFFFFF | 7.20 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.92 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.20 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#514A2A
Deuteranopia (green-blind)
#695F29
Tritanopia (blue-blind)
#A72035
Achromatopsia (no color)
#575757
Design tokens & code
CSS
--color: #98372c; /* rgb */ color: rgb(152, 55, 44); /* oklch */ color: oklch(47.3% 0.132 29.4);
Tailwind
colors: {
custom: {
50: '#bd7265',
500: '#98372c',
950: '#000000',
},
}SCSS
$custom: #98372c; $custom-light: #bd7265; $custom-dark: #000000;
JSON
{
"hex": "#98372c",
"rgb": {
"r": 152,
"g": 55,
"b": 44
},
"hsl": {
"h": 6.111,
"s": 55.102,
"l": 38.431
},
"oklch": {
"l": 0.47301,
"c": 0.13242,
"h": 29.4
},
"luminance": 0.0959
}Semantic roles & 50–950 ramp
primary
#98372C
secondary
#65B2BB
accent
#CFDE49
background
#FCF7F6
surface
#F8EDEB
border
#D1C8C6
text
#130805
muted
#827B7A