#98368B#98368B

#98368B is a mid, vivid purple. Relative luminance 0.112; OKLCH L 50.3% C 0.165 H 333.4°. Best body text is #FFFFFF at 6.49:1 contrast (WCAG AA passes).

Color values

HEX	#98368B
RGB	rgb(152, 54, 139)
HSL	hsl(308, 48%, 40%)
HSV	hsv(308, 64%, 60%)
CMYK	cmyk(0%, 64.5%, 8.6%, 40.4%)
CIE-LAB	lab(39.88, 51.12, -27.07)
CIE-LCH	lch(39.88, 57.84, 332.10°)
OKLab	oklab(50.32% 0.1474 -0.074)
OKLCH	oklch(50.32% 0.165 333.4)
XYZ	xyz(18.9283, 11.1793, 25.5820)
Luminance	0.1118 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#98368B #369843

analogous

#743698 #98368B #98365A

triadic

#98368B #8B9836 #368B98

tetradic

#98368B #987436 #369843 #365A98

square

#98368B #987436 #369843 #365A98

split-complementary

#98368B #5A9836 #369874

monochromatic

#3E1638 #6B2662 #98368B #BF4CB0 #CF79C4

Accessibility & contrast

On white

6.49

#98368B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.24

#98368B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #98368B

6.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##98368B	#FFFFFF	#000000	##FFFFFF
##98368B	1.00	6.49	3.24	6.49
#FFFFFF	6.49	1.00	21.00	1.00
#000000	3.24	21.00	1.00	21.00
##FFFFFF	6.49	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#34558E

Deuteranopia (green-blind)

#546388

Tritanopia (blue-blind)

#9F3E5B

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #98368b;
/* rgb */ color: rgb(152, 54, 139);
/* oklch */ color: oklch(50.3% 0.165 333.4);

Tailwind

colors: {
  custom: {
    50: '#b974ad',
    500: '#98368b',
    950: '#000000',
  },
}

SCSS

$custom: #98368b;
$custom-light: #b974ad;
$custom-dark: #000000;

JSON

{
  "hex": "#98368b",
  "rgb": {
    "r": 152,
    "g": 54,
    "b": 139
  },
  "hsl": {
    "h": 307.959,
    "s": 47.573,
    "l": 40.392
  },
  "oklch": {
    "l": 0.50322,
    "c": 0.16495,
    "h": 333.4
  },
  "luminance": 0.11178
}

Semantic roles & 50–950 ramp

primary

#98368B

secondary

#72B87B

accent

#D76251

background

#FBF7FA

surface

#F6EDF4

border

#D0C8CE

text

#120910

muted

#817B7F

Preview Lab

Preview with #98368B

Body copy rendered with the generated semantic roles for this colour.

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