#98352C#98352C

#98352C is a mid, vivid red. Relative luminance 0.094; OKLCH L 47.0% C 0.135 H 28.4°. Best body text is #FFFFFF at 7.29:1 contrast (WCAG AA passes).

Color values

HEX	#98352C
RGB	rgb(152, 53, 44)
HSL	hsl(5, 55%, 38%)
HSV	hsv(5, 71%, 60%)
CMYK	cmyk(0%, 65.1%, 71.1%, 40.4%)
CIE-LAB	lab(36.75, 40.87, 27.82)
CIE-LCH	lch(36.75, 49.44, 34.24°)
OKLab	oklab(47.04% 0.1183 0.0641)
OKLCH	oklch(47.04% 0.135 28.4)
XYZ	xyz(14.6781, 9.4055, 3.4249)
Luminance	0.0940 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#98352C #2C8F98

analogous

#982C59 #98352C #986B2C

triadic

#98352C #2C9835 #352C98

tetradic

#98352C #59982C #2C8F98 #6B2C98

square

#98352C #59982C #2C8F98 #6B2C98

split-complementary

#98352C #2C986B #2C5998

monochromatic

#391411 #69241E #98352C #C6473B #D4736A

Accessibility & contrast

On white

7.29

#98352C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.88

#98352C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #98352C

7.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##98352C	#FFFFFF	#000000	##FFFFFF
##98352C	1.00	7.29	2.88	7.29
#FFFFFF	7.29	1.00	21.00	1.00
#000000	2.88	21.00	1.00	21.00
##FFFFFF	7.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#50492A

Deuteranopia (green-blind)

#695E29

Tritanopia (blue-blind)

#A71D34

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #98352c;
/* rgb */ color: rgb(152, 53, 44);
/* oklch */ color: oklch(47.0% 0.135 28.4);

Tailwind

colors: {
  custom: {
    50: '#bd7165',
    500: '#98352c',
    950: '#000000',
  },
}

SCSS

$custom: #98352c;
$custom-light: #bd7165;
$custom-dark: #000000;

JSON

{
  "hex": "#98352c",
  "rgb": {
    "r": 152,
    "g": 53,
    "b": 44
  },
  "hsl": {
    "h": 5,
    "s": 55.102,
    "l": 38.431
  },
  "oklch": {
    "l": 0.47041,
    "c": 0.13452,
    "h": 28.4
  },
  "luminance": 0.09403
}

Semantic roles & 50–950 ramp

primary

#98352C

secondary

#65B4BB

accent

#D2DE49

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130805

muted

#827B7A

Preview Lab

Preview with #98352C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →